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Bring your own SMTP."><meta name="robots" content="index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1"><link rel="canonical" href="https://mailazy.com/"><meta property="og:site_name" content="Mailazy"><meta property="og:locale" content="en_US"><meta property="og:type" content="website"><meta property="og:url" content="https://mailazy.com/"><meta property="og:title" content="Mailazy — Behavior emails you write in plain English"><meta property="og:description" content="Send emails when users do, or stop doing, something in your product. Write rules in plain English, or run Mailazy from Claude or ChatGPT over MCP. Newsletters and automations too. 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seed="7"></feTurbulence><feDisplacementMap in="SourceGraphic" scale="2.6"></feDisplacementMap></filter><!-- Zed, small. a = awake, s = asleep --><symbol id="zm-a" viewBox="0 0 140 100"><g stroke="#1b1b3a" stroke-width="4" stroke-linejoin="round" stroke-linecap="round"><rect x="4" y="18" width="132" height="78" rx="12" fill="#fffdf5"></rect><path d="M4 30 Q4 18 16 18 L124 18 Q136 18 136 30 L70 66Z" fill="#ffc93c"></path><circle cx="46" cy="72" r="9" fill="#fff"></circle><circle cx="94" cy="72" r="9" fill="#fff"></circle><circle cx="48" cy="73" r="4" fill="#1b1b3a" stroke="none"></circle><circle cx="96" cy="73" r="4" fill="#1b1b3a" stroke="none"></circle><path d="M58 84 q12 9 24 0" fill="none"></path><circle cx="26" cy="82" r="6" fill="#ff6b5b" stroke="none" opacity=".55"></circle><circle cx="114" cy="82" r="6" fill="#ff6b5b" stroke="none" opacity=".55"></circle></g></symbol><symbol id="zm-s" viewBox="0 0 140 100"><g stroke="#1b1b3a" stroke-width="4" stroke-linejoin="round" stroke-linecap="round"><rect x="4" y="18" width="132" height="78" rx="12" fill="#fffdf5"></rect><path d="M4 30 Q4 18 16 18 L124 18 Q136 18 136 30 L70 66Z" fill="#ffc93c"></path><path d="M36 74 q9 8 18 0 M86 74 q9 8 18 0" fill="none"></path><ellipse cx="70" cy="86" rx="5" ry="4" fill="#1b1b3a" stroke="none"></ellipse><circle cx="26" cy="84" r="6" fill="#ff6b5b" stroke="none" opacity=".55"></circle><circle cx="114" cy="84" r="6" fill="#ff6b5b" stroke="none" opacity=".55"></circle></g></symbol><symbol id="env" viewBox="0 0 64 44"><g stroke="#1b1b3a" stroke-width="3.5" stroke-linejoin="round"><rect x="2" y="2" width="60" height="40" rx="6" fill="#fffdf5"></rect><path d="M3 5 L32 26 L61 5" fill="#ffc93c"></path></g></symbol><symbol id="plane" viewBox="0 0 60 40"><path d="M2 20 L58 2 L40 38 L28 24Z M28 24 L58 2" fill="#fffdf5" stroke="#1b1b3a" stroke-width="3" stroke-linejoin="round"></path></symbol></defs></svg><header class="nav" data-astro-cid-wpvy4v7s><a href="/" class="logo" aria-label="Mailazy home" data-astro-cid-wpvy4v7s><img src="/logo-black@2x.png" height="42" alt="Mailazy" data-astro-cid-wpvy4v7s></a><nav aria-label="Main" data-astro-cid-wpvy4v7s><!-- PRODUCT --><div class="item" data-astro-cid-wpvy4v7s><button type="button" aria-haspopup="true" data-astro-cid-wpvy4v7s>Product<i data-astro-cid-wpvy4v7s>▾</i></button><div class="mega m-product" data-astro-cid-wpvy4v7s><div class="tiles" data-astro-cid-wpvy4v7s><a href="/product/behavior-emails" class="tile" data-p="0" style="--t:#ff9f7a" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#ff9f7a" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="M5 3l12 8-5 1.5L9 18z"/><path d="m12 12.5 5 6"/></svg></span><b data-astro-cid-wpvy4v7s>Behavior emails</b><em data-astro-cid-wpvy4v7s>Email when users do, or stop doing, something</em></a><a href="/product/mcp" class="tile" data-p="1" style="--t:#b8f0d8" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#b8f0d8" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="M4 5h16v11H9l-5 4z"/><path d="M8 10h8M8 13h5"/></svg></span><b data-astro-cid-wpvy4v7s>MCP</b><em data-astro-cid-wpvy4v7s>Run Mailazy by chatting with Claude or ChatGPT</em></a><a href="/product/automations" class="tile" data-p="2" style="--t:#ffc93c" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#ffc93c" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><circle cx="12" cy="13" r="8"/><path d="M12 8v5l3 2M9 3h6"/></svg></span><b data-astro-cid-wpvy4v7s>Automations</b><em data-astro-cid-wpvy4v7s>Drip emails on a visual canvas</em></a><a href="/product/newsletters" class="tile" data-p="3" style="--t:#7ed9b8" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#7ed9b8" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="M3 11 21 3l-6 18-3-7z"/><path d="m12 14 9-11"/></svg></span><b data-astro-cid-wpvy4v7s>Newsletters</b><em data-astro-cid-wpvy4v7s>Send, schedule, see the results</em></a><a href="/product/events" class="tile" data-p="4" style="--t:#9fd3ff" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#9fd3ff" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="M13 2 4 14h7l-1 8 9-12h-7z"/></svg></span><b data-astro-cid-wpvy4v7s>Events</b><em data-astro-cid-wpvy4v7s>Trigger email from your product</em></a><a href="/product/designer" class="tile" data-p="5" style="--t:#ffb3a8" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#ffb3a8" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><rect x="3" y="3" width="8" height="8" rx="2"/><rect x="13" y="3" width="8" height="5" rx="2"/><rect x="13" y="10" width="8" height="11" rx="2"/><rect x="3" y="13" width="8" height="8" rx="2"/></svg></span><b data-astro-cid-wpvy4v7s>Email designer and AI</b><em data-astro-cid-wpvy4v7s>Blocks, templates, first drafts</em></a><a href="/product/contacts" class="tile" data-p="6" style="--t:#cbbcff" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#cbbcff" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><circle cx="12" cy="8" r="4"/><path d="M4 21c1-5 4-7 8-7s7 2 8 7"/></svg></span><b data-astro-cid-wpvy4v7s>Contacts and lists</b><em data-astro-cid-wpvy4v7s>One record per customer</em></a><a href="/product/logs" class="tile" data-p="7" style="--t:#d4ff3f" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#d4ff3f" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><circle cx="10" cy="10" r="7"/><path d="m15 15 6 6"/></svg></span><b data-astro-cid-wpvy4v7s>Logs</b><em data-astro-cid-wpvy4v7s>Every send, every result</em></a><a class="all" href="/product" data-astro-cid-wpvy4v7s>See the whole product →</a></div><div class="prev" data-astro-cid-wpvy4v7s><div class="pv on" data-pv="0" data-astro-cid-wpvy4v7s><svg class="scene sc-beh " viewBox="0 0 480 340" role="img" aria-label="Zed watches what a user does in your app and sends the right email at the right moment"><defs><path id="m0bp" d="M300 150 C340 90 400 90 440 130"></path></defs><g filter="url(#rough2)" stroke="#1b1b3a" stroke-width="3.5" stroke-linejoin="round" stroke-linecap="round"><rect x="14" y="30" width="190" height="150" rx="12" fill="#fffdf5"></rect><path d="M14 52 H204" fill="none"></path><circle cx="30" cy="41" r="4" fill="#ff6b5b" stroke="none"></circle><circle cx="44" cy="41" r="4" fill="#ffc93c" stroke="none"></circle><text x="109" y="80" text-anchor="middle" font-family="Fraunces, serif" font-size="18" font-weight="700" fill="#1b1b3a" stroke="none">Your app</text><g class="act a1"><rect x="34" y="96" width="150" height="30" rx="15" fill="#7ed9b8"></rect><text x="109" y="116" text-anchor="middle" font-family="JetBrains Mono, monospace" font-size="12.5" font-weight="700" fill="#1b1b3a" stroke="none">project_created</text></g><g class="act a2"><rect x="34" y="136" width="150" height="30" rx="15" fill="#fff4dd" stroke-dasharray="6 6"></rect><text x="109" y="156" text-anchor="middle" font-family="JetBrains Mono, monospace" font-size="12.5" font-weight="700" fill="#1b1b3a" stroke="none">5 days quiet…</text></g><rect x="40" y="214" width="330" height="96" rx="18" fill="#ffc93c"></rect><path d="M90 214 l-10 -22 l34 22" fill="#ffc93c"></path><text x="205" y="250" text-anchor="middle" font-family="Fraunces, serif" font-size="17" font-style="italic" font-weight="700" fill="#1b1b3a" stroke="none">“Quiet for 5 days?</text><text x="205" y="276" text-anchor="middle" font-family="Fraunces, serif" font-size="17" font-style="italic" font-weight="700" fill="#1b1b3a" stroke="none">Send them a nudge.”</text><path d="M396 300 V200 a38 38 0 0 1 76 0 V300Z" fill="#9fd3ff"></path><rect x="414" y="224" width="40" height="8" rx="4" fill="#1b1b3a"></rect><g class="zbob"><use href="#zm-a" x="224" y="60" width="104" height="74"></use></g></g><use href="#env" width="44" height="30" x="-22" y="-15"><animateMotion dur="3s" repeatCount="indefinite" rotate="auto"><mpath href="#m0bp"></mpath></animateMotion></use></svg><p data-astro-cid-wpvy4v7s>Email what they actually did.</p></div><div class="pv " data-pv="1" data-astro-cid-wpvy4v7s><svg class="scene sc-mcp " viewBox="0 0 480 340" role="img" aria-label="You ask an AI app for a newsletter and Zed sends it after you say yes"><g filter="url(#rough2)" stroke="#1b1b3a" stroke-width="3.5" stroke-linejoin="round" stroke-linecap="round"><rect x="24" y="18" width="300" height="300" rx="20" fill="#fffdf5"></rect><text x="174" y="50" text-anchor="middle" font-family="JetBrains Mono, monospace" font-size="13" font-weight="700" fill="#1b1b3a" stroke="none">Claude · ChatGPT · Cursor</text><path d="M24 64 H324" fill="none"></path><g class="bub b1"><rect x="110" y="80" width="198" height="52" rx="16" fill="#ffc93c"></rect><text x="209" y="102" text-anchor="middle" font-family="Fraunces, serif" font-size="15" font-weight="700" fill="#1b1b3a" stroke="none">Schedule the sale</text><text x="209" y="122" text-anchor="middle" font-family="Fraunces, serif" font-size="15" font-weight="700" fill="#1b1b3a" stroke="none">email for Friday</text></g><g class="bub b2"><rect x="40" y="148" width="200" height="74" rx="16" fill="#9fd3ff"></rect><rect x="56" y="164" width="120" height="10" rx="5" fill="#1b1b3a"></rect><rect x="56" y="182" width="166" height="8" rx="4" fill="#fffdf5" stroke-width="2.5"></rect><rect x="56" y="198" width="80" height="14" rx="7" fill="#7ed9b8" stroke-width="2.5"></rect></g><g class="bub b3"><rect x="224" y="238" width="84" height="40" rx="16" fill="#7ed9b8"></rect><text x="266" y="264" text-anchor="middle" font-family="Fraunces, serif" font-size="17" font-weight="800" fill="#1b1b3a" stroke="none">Yes!</text></g><g class="zbob"><use href="#zm-a" x="348" y="200" width="118" height="84"></use></g></g><g class="fly"><use href="#plane" x="380" y="120" width="54" height="36"></use></g></svg><p data-astro-cid-wpvy4v7s>Run your email by just asking.</p></div><div class="pv " data-pv="2" data-astro-cid-wpvy4v7s><svg class="scene sc-auto " viewBox="0 0 480 340" role="img" aria-label="Zed watches emails ride a conveyor belt through a two-day wait"><circle cx="396" cy="66" r="40" fill="#ffc93c" stroke="#1b1b3a" stroke-width="3.5"></circle><g filter="url(#rough2)"><rect x="0" y="252" width="480" height="30" fill="#1b1b3a"></rect><g class="belt"><path d="M0 267 H480" stroke="#fff4dd" stroke-width="4" stroke-dasharray="14 18"></path></g><g class="pk p1"><use href="#env" x="0" y="205" width="64" height="44"></use></g><g class="pk p2"><use href="#env" x="0" y="205" width="64" height="44"></use></g><g class="pk p3"><use href="#env" x="0" y="205" width="64" height="44"></use></g><g transform="translate(188 62)" stroke="#1b1b3a" stroke-width="3.5" stroke-linejoin="round"><path d="M0 190 V70 a52 52 0 0 1 104 0 V190 H88 V70 a36 36 0 0 0 -72 0 V190Z" fill="#7ed9b8"></path><circle cx="52" cy="44" r="30" fill="#fffdf5"></circle><path class="hand" d="M52 44 V22" stroke-linecap="round" fill="none"></path><path d="M52 44 L66 50" stroke-linecap="round" fill="none"></path><rect x="14" y="88" width="76" height="26" rx="13" fill="#ffc93c"></rect><text x="52" y="106" text-anchor="middle" font-family="JetBrains Mono, monospace" font-size="13" font-weight="700" fill="#1b1b3a" stroke="none">wait 2d</text></g><g class="zbob"><use href="#zm-a" x="12" y="130" width="124" height="88"></use></g><path d="M414 252 V190 h50 v62Z" fill="#9fd3ff" stroke="#1b1b3a" stroke-width="3.5"></path><path d="M414 190 q25 -26 50 0" fill="#ff6b5b" stroke="#1b1b3a" stroke-width="3.5"></path></g></svg><p data-astro-cid-wpvy4v7s>Email journeys you can actually see.</p></div><div class="pv " data-pv="3" data-astro-cid-wpvy4v7s><svg class="scene sc-news " viewBox="0 0 480 340" role="img" aria-label="Zed launches paper planes from a mailbox to houses on a hill"><defs><path id="m3pa" d="M118 214 C170 120 250 120 300 196"></path><path id="m3pb" d="M118 214 C200 90 320 90 372 176"></path><path id="m3pc" d="M118 214 C220 60 380 70 432 160"></path></defs><g filter="url(#rough2)"><path d="M0 300 Q120 240 240 284 T480 250 V340 H0Z" fill="#7ed9b8" stroke="#1b1b3a" stroke-width="3.5"></path><g transform="translate(290 206)" stroke="#1b1b3a" stroke-width="3" stroke-linejoin="round"><rect width="42" height="30" fill="#fffdf5"></rect><path d="M-5 0 L21 -22 L47 0Z" fill="#ff6b5b"></path><rect x="16" y="12" width="10" height="18" fill="#ffc93c"></rect></g><g transform="translate(356 190)" stroke="#1b1b3a" stroke-width="3" stroke-linejoin="round"><rect width="42" height="30" fill="#fffdf5"></rect><path d="M-5 0 L21 -22 L47 0Z" fill="#ff6b5b"></path><rect x="16" y="12" width="10" height="18" fill="#ffc93c"></rect></g><g transform="translate(418 176)" stroke="#1b1b3a" stroke-width="3" stroke-linejoin="round"><rect width="42" height="30" fill="#fffdf5"></rect><path d="M-5 0 L21 -22 L47 0Z" fill="#ff6b5b"></path><rect x="16" y="12" width="10" height="18" fill="#ffc93c"></rect></g><g transform="translate(24 190)" stroke="#1b1b3a" stroke-width="3.5" stroke-linejoin="round"><path d="M0 110 V40 a44 44 0 0 1 88 0 V110Z" fill="#9fd3ff"></path><rect x="22" y="70" width="44" height="8" rx="4" fill="#1b1b3a"></rect><path d="M88 60 h22 v-26" fill="none"></path><path d="M110 34 h22 v16 h-22Z" fill="#ff6b5b"></path></g><g class="zbob"><use href="#zm-a" x="28" y="150" width="84" height="60"></use></g></g><use href="#plane" width="38" height="26" x="-19" y="-13"><animateMotion dur="3.2s" begin="-0s" repeatCount="indefinite" rotate="auto"><mpath href="#m3pa"></mpath></animateMotion></use><use href="#plane" width="38" height="26" x="-19" y="-13"><animateMotion dur="3.2s" begin="-0.9s" repeatCount="indefinite" rotate="auto"><mpath href="#m3pb"></mpath></animateMotion></use><use href="#plane" width="38" height="26" x="-19" y="-13"><animateMotion dur="3.2s" begin="-1.8s" repeatCount="indefinite" rotate="auto"><mpath href="#m3pc"></mpath></animateMotion></use><g class="tick"><rect x="150" y="22" width="180" height="40" rx="20" fill="#fffdf5" stroke="#1b1b3a" stroke-width="3.5"></rect><text x="240" y="48" text-anchor="middle" font-family="JetBrains Mono, monospace" font-size="15" font-weight="700" fill="#1b1b3a">Tue 10:00 · Sending</text></g></svg><p data-astro-cid-wpvy4v7s>Send to the right people, once.</p></div><div class="pv " data-pv="4" data-astro-cid-wpvy4v7s><svg class="scene sc-evt " viewBox="0 0 480 340" role="img" aria-label="Events drop from an app into a sorter with three outcomes"><defs><path id="m4e1" d="M76 96 C150 96 200 100 232 134 L232 176 L128 236 L128 262"></path><path id="m4e2" d="M76 96 C150 96 200 100 232 134 L232 262"></path><path id="m4e3" d="M76 96 C150 96 200 100 232 134 L232 176 L336 236 L336 262"></path></defs><g filter="url(#rough2)" stroke="#1b1b3a" stroke-width="3.5" stroke-linejoin="round" stroke-linecap="round"><rect x="14" y="40" width="124" height="96" rx="12" fill="#fffdf5"></rect><path d="M14 62 H138" fill="none"></path><circle cx="30" cy="51" r="4" fill="#ff6b5b" stroke="none"></circle><circle cx="44" cy="51" r="4" fill="#ffc93c" stroke="none"></circle><text x="76" y="112" text-anchor="middle" font-family="Fraunces, serif" font-size="20" font-weight="700" fill="#1b1b3a" stroke="none">Your app</text><path d="M186 118 H278 L262 176 H202Z" fill="#ffc93c"></path><path d="M232 176 V196 M232 196 L128 236 M232 196 L336 236 M232 196 V236" fill="none" stroke-width="4"></path><rect x="80" y="236" width="96" height="44" rx="10" fill="#7ed9b8"></rect><rect x="184" y="236" width="96" height="44" rx="10" fill="#9fd3ff"></rect><rect x="288" y="236" width="96" height="44" rx="10" fill="#ff6b5b"></rect><g font-family="JetBrains Mono, monospace" font-size="12.5" font-weight="700" fill="#1b1b3a" stroke="none" text-anchor="middle"><text x="128" y="263">send email</text><text x="232" y="263">move list</text><text x="336" y="263">stop drip</text></g><g class="zbob"><use href="#zm-a" x="360" y="120" width="112" height="80"></use></g></g><g><circle r="11" fill="#d4ff3f" stroke="#1b1b3a" stroke-width="3"><animateMotion dur="3.6s" begin="-0s" repeatCount="indefinite" keyPoints="0;1" keyTimes="0;1" calcMode="spline" keySplines="0.4 0 0.8 1"><mpath href="#m4e1"></mpath></animateMotion></circle></g><g><circle r="11" fill="#d4ff3f" stroke="#1b1b3a" stroke-width="3"><animateMotion dur="3.6s" begin="-1.2s" repeatCount="indefinite" keyPoints="0;1" keyTimes="0;1" calcMode="spline" keySplines="0.4 0 0.8 1"><mpath href="#m4e2"></mpath></animateMotion></circle></g><g><circle r="11" fill="#d4ff3f" stroke="#1b1b3a" stroke-width="3"><animateMotion dur="3.6s" begin="-2.4s" repeatCount="indefinite" keyPoints="0;1" keyTimes="0;1" calcMode="spline" keySplines="0.4 0 0.8 1"><mpath href="#m4e3"></mpath></animateMotion></circle></g></svg><p data-astro-cid-wpvy4v7s>Let your product trigger the email.</p></div><div class="pv " data-pv="5" data-astro-cid-wpvy4v7s><svg class="scene sc-des " viewBox="0 0 480 340" role="img" aria-label="Blocks drop into place to build an email"><g filter="url(#rough2)" stroke="#1b1b3a" stroke-width="3.5" stroke-linejoin="round" stroke-linecap="round"><rect x="140" y="16" width="200" height="308" rx="14" fill="#fffdf5"></rect><rect x="152" y="28" width="176" height="284" rx="8" fill="none" stroke-dasharray="6 8" stroke-width="2.5"></rect><g class="bl b1"><rect x="160" y="40" width="160" height="30" rx="7" fill="#1b1b3a"></rect></g><g class="bl b2"><rect x="160" y="82" width="160" height="10" rx="5" fill="#cfc6b6" stroke-width="2.5"></rect><rect x="160" y="100" width="130" height="10" rx="5" fill="#cfc6b6" stroke-width="2.5"></rect></g><g class="bl b3"><rect x="160" y="124" width="160" height="80" rx="8" fill="#9fd3ff"></rect><circle cx="196" cy="152" r="12" fill="#ffc93c"></circle><path d="M160 204 L212 168 L246 192 L280 160 L320 204Z" fill="#7ed9b8"></path></g><g class="bl b4"><rect x="160" y="216" width="76" height="40" rx="7" fill="#fff4dd" stroke-dasharray="5 5"></rect><rect x="244" y="216" width="76" height="40" rx="7" fill="#fff4dd" stroke-dasharray="5 5"></rect></g><g class="bl b5"><rect x="190" y="268" width="100" height="34" rx="17" fill="#ff6b5b"></rect></g></g><g filter="url(#rough2)" stroke="#1b1b3a" stroke-width="3.5"><circle cx="60" cy="70" r="18" fill="#ff6b5b"></circle><circle cx="60" cy="116" r="18" fill="#ffc93c"></circle><circle cx="60" cy="162" r="18" fill="#7ed9b8"></circle><circle cx="60" cy="208" r="18" fill="#7a5cff"></circle><g class="zbob"><use href="#zm-a" x="356" y="170" width="118" height="84"></use></g><g class="brush"><path d="M400 172 L440 104" stroke-width="7" fill="none"></path><path d="M440 104 q14 -22 30 -12 q-6 20 -30 12Z" fill="#ff6b5b"></path></g></g></svg><p data-astro-cid-wpvy4v7s>Design emails without a designer.</p></div><div class="pv " data-pv="6" data-astro-cid-wpvy4v7s><svg class="scene sc-con " viewBox="0 0 480 340" role="img" aria-label="Contact cards sort themselves into lists"><g filter="url(#rough2)" stroke="#1b1b3a" stroke-width="3.5" stroke-linejoin="round" stroke-linecap="round"><g transform="translate(24 214)"><path d="M0 0 H124 V86 a12 12 0 0 1 -12 12 H12 a12 12 0 0 1 -12 -12Z" fill="#ffc93c"></path><rect x="16" y="-14" width="92" height="28" rx="14" fill="#fffdf5"></rect><text x="62" y="6" text-anchor="middle" font-family="JetBrains Mono, monospace" font-size="13" font-weight="700" fill="#1b1b3a" stroke="none">trial</text></g><g transform="translate(178 214)"><path d="M0 0 H124 V86 a12 12 0 0 1 -12 12 H12 a12 12 0 0 1 -12 -12Z" fill="#7ed9b8"></path><rect x="16" y="-14" width="92" height="28" rx="14" fill="#fffdf5"></rect><text x="62" y="6" text-anchor="middle" font-family="JetBrains Mono, monospace" font-size="13" font-weight="700" fill="#1b1b3a" stroke="none">customers</text></g><g transform="translate(332 214)"><path d="M0 0 H124 V86 a12 12 0 0 1 -12 12 H12 a12 12 0 0 1 -12 -12Z" fill="#9fd3ff"></path><rect x="16" y="-14" width="92" height="28" rx="14" fill="#fffdf5"></rect><text x="62" y="6" text-anchor="middle" font-family="JetBrains Mono, monospace" font-size="13" font-weight="700" fill="#1b1b3a" stroke="none">beta</text></g><rect x="190" y="14" width="100" height="60" rx="10" fill="#fffdf5" stroke-dasharray="6 6"></rect><text x="240" y="50" text-anchor="middle" font-family="Fraunces, serif" font-size="18" font-weight="700" fill="#1b1b3a" stroke="none">new people</text><g class="card" style="--dx:-140px;--dy:150px;--rot:-8deg;animation-delay:0s"><rect x="204" y="22" width="72" height="48" rx="8" fill="#fffdf5"></rect><circle cx="224" cy="42" r="9" fill="#ffb3a8"></circle><path d="M240 38 H266 M240 50 H258" stroke-width="3" fill="none"></path></g><g class="card" style="--dx:-2px;--dy:170px;--rot:5deg;animation-delay:1.4s"><rect x="204" y="22" width="72" height="48" rx="8" fill="#fffdf5"></rect><circle cx="224" cy="42" r="9" fill="#cbbcff"></circle><path d="M240 38 H266 M240 50 H258" stroke-width="3" fill="none"></path></g><g class="card" style="--dx:150px;--dy:150px;--rot:-4deg;animation-delay:2.8s"><rect x="204" y="22" width="72" height="48" rx="8" fill="#fffdf5"></rect><circle cx="224" cy="42" r="9" fill="#ffc93c"></circle><path d="M240 38 H266 M240 50 H258" stroke-width="3" fill="none"></path></g><g class="zbob"><use href="#zm-a" x="360" y="70" width="104" height="74"></use></g><g transform="translate(0 92)"><g class="magnet"><path d="M60 40 v34 a20 20 0 0 0 40 0 v-34 h-14 v34 a6 6 0 0 1 -12 0 v-34Z" fill="#ff6b5b"></path><path d="M60 40 h14 M86 40 h14" stroke="#fffdf5" stroke-width="6"></path></g></g></g></svg><p data-astro-cid-wpvy4v7s>One record per customer.</p></div><div class="pv " data-pv="7" data-astro-cid-wpvy4v7s><svg class="scene sc-log " viewBox="0 0 480 340" role="img" aria-label="Zed inspects a receipt of emails and finds why one failed"><g filter="url(#rough2)" stroke="#1b1b3a" stroke-width="3.5" stroke-linejoin="round" stroke-linecap="round"><path d="M70 14 H350 V300 l-14 -12 l-14 12 l-14 -12 l-14 12 l-14 -12 l-14 12 l-14 -12 l-14 12 l-14 -12 l-14 12 l-14 -12 l-14 12 l-14 -12 l-14 12 l-14 -12 l-14 12 l-14 -12 l-14 12 l-14 -12 l-14 12 l-14 -12 l-14 12Z" fill="#fffdf5"></path><text x="210" y="46" text-anchor="middle" font-family="Fraunces, serif" font-size="22" font-weight="800" fill="#1b1b3a" stroke="none">Logs</text><path d="M92 58 H328" stroke-dasharray="5 6" stroke-width="2.5" fill="none"></path><g class="row" style="animation-delay:0s"><text x="94" y="92" font-family="JetBrains Mono, monospace" font-size="13.5" font-weight="600" fill="#1b1b3a" stroke="none">ada@northwind.dev</text><rect x="94" y="100" width="70" height="24" rx="12" fill="#7ed9b8" stroke-width="3"></rect><text x="129" y="117" text-anchor="middle" font-family="JetBrains Mono, monospace" font-size="12.5" font-weight="700" fill="#1b1b3a" stroke="none">Sent ✓</text></g><g class="row" style="animation-delay:0.25s"><text x="94" y="146" font-family="JetBrains Mono, monospace" font-size="13.5" font-weight="600" fill="#1b1b3a" stroke="none">sam@brightly.io</text><rect x="94" y="154" width="70" height="24" rx="12" fill="#7ed9b8" stroke-width="3"></rect><text x="129" y="171" text-anchor="middle" font-family="JetBrains Mono, monospace" font-size="12.5" font-weight="700" fill="#1b1b3a" stroke="none">Sent ✓</text></g><g class="row" style="animation-delay:0.5s"><text x="94" y="200" font-family="JetBrains Mono, monospace" font-size="13.5" font-weight="600" fill="#1b1b3a" stroke="none">jo@oldcorp.com</text><rect x="94" y="208" width="78" height="24" rx="12" fill="#ff6b5b" stroke-width="3"></rect><text x="133" y="225" text-anchor="middle" font-family="JetBrains Mono, monospace" font-size="12.5" font-weight="700" fill="#1b1b3a" stroke="none">Failed</text></g><g class="row" style="animation-delay:0.75s"><text x="94" y="254" font-family="JetBrains Mono, monospace" font-size="13.5" font-weight="600" fill="#1b1b3a" stroke="none">mia@loop.app</text><rect x="94" y="262" width="70" height="24" rx="12" fill="#7ed9b8" stroke-width="3"></rect><text x="129" y="279" text-anchor="middle" font-family="JetBrains Mono, monospace" font-size="12.5" font-weight="700" fill="#1b1b3a" stroke="none">Sent ✓</text></g><g class="lens"><circle cx="0" cy="0" r="30" fill="#9fd3ff" fill-opacity=".45"></circle><path d="M21 21 L48 48" stroke-width="9"></path></g><g class="bubble"><rect x="238" y="188" width="196" height="44" rx="14" fill="#ffc93c"></rect><path d="M262 232 l-6 16 l22 -16" fill="#ffc93c"></path><text x="336" y="216" text-anchor="middle" font-family="JetBrains Mono, monospace" font-size="13" font-weight="700" fill="#1b1b3a" stroke="none">Their inbox is full</text></g><g class="zbob"><use href="#zm-a" x="372" y="240" width="100" height="72"></use></g></g></svg><p data-astro-cid-wpvy4v7s>Know what happened to every email.</p></div></div></div></div><!-- SOLUTIONS --><div class="item" data-astro-cid-wpvy4v7s><button type="button" aria-haspopup="true" data-astro-cid-wpvy4v7s>Solutions<i data-astro-cid-wpvy4v7s>▾</i></button><div class="mega m-sol" data-astro-cid-wpvy4v7s><div class="badges" data-astro-cid-wpvy4v7s><a href="/solutions/product" class="badge" style="--t:#ffc93c" data-astro-cid-wpvy4v7s><span class="hole" data-astro-cid-wpvy4v7s></span><span class="ic" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="M5 21V3m0 2h12l-3 4 3 4H5"/></svg></span><small data-astro-cid-wpvy4v7s>ACCESS: ALL AREAS</small><b data-astro-cid-wpvy4v7s>Product teams</b><em data-astro-cid-wpvy4v7s>Launch and onboard with the feature</em></a><a href="/solutions/growth" class="badge" style="--t:#7ed9b8" data-astro-cid-wpvy4v7s><span class="hole" data-astro-cid-wpvy4v7s></span><span class="ic" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="M3 20h18M6 16l4-5 4 3 6-8"/><path d="M16 6h4v4"/></svg></span><small data-astro-cid-wpvy4v7s>ACCESS: ALL AREAS</small><b data-astro-cid-wpvy4v7s>Growth and lifecycle</b><em data-astro-cid-wpvy4v7s>Run journeys without a queue</em></a><a href="/solutions/engineering" class="badge" style="--t:#9fd3ff" data-astro-cid-wpvy4v7s><span class="hole" data-astro-cid-wpvy4v7s></span><span class="ic" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="m8 7-5 5 5 5M16 7l5 5-5 5M14 4l-4 16"/></svg></span><small data-astro-cid-wpvy4v7s>ACCESS: ALL AREAS</small><b data-astro-cid-wpvy4v7s>Engineering</b><em data-astro-cid-wpvy4v7s>One API call, then done</em></a></div><div class="uc" data-astro-cid-wpvy4v7s><small data-astro-cid-wpvy4v7s>Start from the job</small><a href="/use-cases/onboarding" data-astro-cid-wpvy4v7s><b data-astro-cid-wpvy4v7s>Onboarding</b><span data-astro-cid-wpvy4v7s>Welcome and activation flows</span></a><a href="/use-cases/announcements" data-astro-cid-wpvy4v7s><b data-astro-cid-wpvy4v7s>Announcements</b><span data-astro-cid-wpvy4v7s>Ship news to the right list</span></a><a href="/use-cases/win-back" data-astro-cid-wpvy4v7s><b data-astro-cid-wpvy4v7s>Win-back</b><span data-astro-cid-wpvy4v7s>Bring quiet people back</span></a><small class="pg" data-astro-cid-wpvy4v7s>Programmes</small><div class="progs" data-astro-cid-wpvy4v7s><a href="/startup-program" data-astro-cid-wpvy4v7s>Startups</a><a href="/nonprofit-program" data-astro-cid-wpvy4v7s>Non-profits</a><a href="/hackathon-sponsorship" data-astro-cid-wpvy4v7s>Hackathons</a></div><a class="demo" href="/demo" data-astro-cid-wpvy4v7s>▶ Try the live demo</a></div></div></div><!-- RESOURCES --><div class="item" data-astro-cid-wpvy4v7s><button type="button" aria-haspopup="true" data-astro-cid-wpvy4v7s>Resources<i data-astro-cid-wpvy4v7s>▾</i></button><div class="mega m-res" data-astro-cid-wpvy4v7s><div class="col" data-astro-cid-wpvy4v7s><small data-astro-cid-wpvy4v7s>Learn</small><a href="/playbooks" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#cbbcff" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="M4 4h12a4 4 0 0 1 4 4v12H8a4 4 0 0 1-4-4z"/><path d="M8 4v16"/></svg></span><b data-astro-cid-wpvy4v7s>Playbooks</b><em data-astro-cid-wpvy4v7s>Setups to follow this afternoon</em></a><a href="/guides" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#7ed9b8" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="m4 20 1-5L16 4l4 4L9 19z"/></svg></span><b data-astro-cid-wpvy4v7s>Guides</b><em data-astro-cid-wpvy4v7s>Email for product people</em></a><a href="/glossary" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#ffc93c" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="M3 18 8 6l5 12M5 14h6M15 18V6h3a3 3 0 0 1 0 6h-3m3 0a3 3 0 0 1 0 6h-3"/></svg></span><b data-astro-cid-wpvy4v7s>Glossary</b><em data-astro-cid-wpvy4v7s>Email words in plain English</em></a><a href="/email-types" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#ffb3a8" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="m4 20 1-5L16 4l4 4L9 19z"/></svg></span><b data-astro-cid-wpvy4v7s>Email types</b><em data-astro-cid-wpvy4v7s>18 emails every product sends</em></a><a href="/integrations" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#7ed9b8" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="M4 8h14l-4-4M20 16H6l4 4"/></svg></span><b data-astro-cid-wpvy4v7s>Integrations</b><em data-astro-cid-wpvy4v7s>SES, SendGrid, Mailgun and more</em></a><a href="/tools/email-header-analyzer" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#9fd3ff" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="M12 3v18M5 21h14M5 7h14M5 7l-3 8a3 3 0 0 0 6 0zM19 7l-3 8a3 3 0 0 0 6 0z"/></svg></span><b data-astro-cid-wpvy4v7s>Header analyzer</b><em data-astro-cid-wpvy4v7s>Free tool: trace an email's route</em></a></div><div class="col" data-astro-cid-wpvy4v7s><small data-astro-cid-wpvy4v7s>Decide</small><a href="/why-mailazy" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#ffb3a8" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="M12 3v18M5 21h14M5 7h14M5 7l-3 8a3 3 0 0 0 6 0zM19 7l-3 8a3 3 0 0 0 6 0z"/></svg></span><b data-astro-cid-wpvy4v7s>Why Mailazy</b><em data-astro-cid-wpvy4v7s>Flat pricing, your own SMTP</em></a><a href="/compare" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#9fd3ff" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="M12 3v18M5 21h14M5 7h14M5 7l-3 8a3 3 0 0 0 6 0zM19 7l-3 8a3 3 0 0 0 6 0z"/></svg></span><b data-astro-cid-wpvy4v7s>Compare</b><em data-astro-cid-wpvy4v7s>Versus marketing platforms</em></a><a href="/switch" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#d4ff3f" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><path d="M4 8h14l-4-4M20 16H6l4 4"/></svg></span><b data-astro-cid-wpvy4v7s>Switch to Mailazy</b><em data-astro-cid-wpvy4v7s>Move over in an afternoon</em></a><a href="/customers" data-astro-cid-wpvy4v7s><span class="ic" style="--t:#ffc93c" data-astro-cid-wpvy4v7s><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.2" stroke-linecap="round" stroke-linejoin="round"><circle cx="9" cy="8" r="3.5"/><path d="M2 20c1-4 3-6 7-6s6 2 7 6M17 5a3.5 3.5 0 0 1 0 7M22 20c-.5-3-2-5-4-5.6"/></svg></span><b data-astro-cid-wpvy4v7s>Customers</b><em data-astro-cid-wpvy4v7s>Teams already sending</em></a></div><a class="feat" href="/playbooks/welcome-series" data-astro-cid-wpvy4v7s><small data-astro-cid-wpvy4v7s>PLAYBOOK 01</small><b data-astro-cid-wpvy4v7s>Welcome series</b><em data-astro-cid-wpvy4v7s>Greet new signups and walk them to first value.</em><ol data-astro-cid-wpvy4v7s><li data-astro-cid-wpvy4v7s>Joins list</li><li data-astro-cid-wpvy4v7s>Email</li><li data-astro-cid-wpvy4v7s>Wait 2d</li><li data-astro-cid-wpvy4v7s>Email</li></ol><span data-astro-cid-wpvy4v7s>Follow it →</span></a></div></div><a class="plain" href="/pricing" data-astro-cid-wpvy4v7s>Pricing</a><a class="plain" href="/blog" data-astro-cid-wpvy4v7s>Blog</a><a class="plain" href="/docs/" data-astro-cid-wpvy4v7s>Docs</a></nav><div class="cta" data-astro-cid-wpvy4v7s><a class="signin" href="https://portal.mailazy.com" data-astro-cid-wpvy4v7s>Sign in</a><a class="btn nb" href="https://portal.mailazy.com" data-astro-cid-wpvy4v7s>Start free</a><button class="burger" type="button" aria-label="Open menu" aria-expanded="false" data-astro-cid-wpvy4v7s><i data-astro-cid-wpvy4v7s></i><i data-astro-cid-wpvy4v7s></i></button></div></header><!-- Mobile sheet --><div class="sheet" id="sheet" data-astro-cid-wpvy4v7s><div class="sheet-in" data-astro-cid-wpvy4v7s><div class="grp" data-astro-cid-wpvy4v7s><h4 data-astro-cid-wpvy4v7s>Product</h4><div data-astro-cid-wpvy4v7s><a href="/product/behavior-emails" data-astro-cid-wpvy4v7s>Behavior emails</a><a href="/product/mcp" data-astro-cid-wpvy4v7s>MCP</a><a href="/product/automations" data-astro-cid-wpvy4v7s>Automations</a><a href="/product/newsletters" data-astro-cid-wpvy4v7s>Newsletters</a><a href="/product/events" data-astro-cid-wpvy4v7s>Events</a><a href="/product/designer" data-astro-cid-wpvy4v7s>Email designer and AI</a><a href="/product/contacts" data-astro-cid-wpvy4v7s>Contacts and lists</a><a href="/product/logs" data-astro-cid-wpvy4v7s>Logs</a></div></div><div class="grp" data-astro-cid-wpvy4v7s><h4 data-astro-cid-wpvy4v7s>Solutions</h4><div data-astro-cid-wpvy4v7s><a href="/solutions/product" data-astro-cid-wpvy4v7s>For product teams</a><a href="/solutions/growth" data-astro-cid-wpvy4v7s>For growth and lifecycle</a><a href="/solutions/engineering" data-astro-cid-wpvy4v7s>For engineering</a><a href="/use-cases/onboarding" data-astro-cid-wpvy4v7s>Onboarding</a><a href="/use-cases/announcements" data-astro-cid-wpvy4v7s>Announcements</a><a href="/use-cases/win-back" data-astro-cid-wpvy4v7s>Win-back</a><a href="/startup-program" data-astro-cid-wpvy4v7s>Startup programme</a><a href="/nonprofit-program" data-astro-cid-wpvy4v7s>Non-profit programme</a><a href="/hackathon-sponsorship" data-astro-cid-wpvy4v7s>Hackathon sponsorship</a></div></div><div class="grp" data-astro-cid-wpvy4v7s><h4 data-astro-cid-wpvy4v7s>Resources</h4><div data-astro-cid-wpvy4v7s><a href="/playbooks" data-astro-cid-wpvy4v7s>Playbooks</a><a href="/guides" data-astro-cid-wpvy4v7s>Guides</a><a href="/glossary" data-astro-cid-wpvy4v7s>Glossary</a><a href="/email-types" data-astro-cid-wpvy4v7s>Email types</a><a href="/integrations" data-astro-cid-wpvy4v7s>Integrations</a><a href="/tools/email-header-analyzer" data-astro-cid-wpvy4v7s>Header analyzer</a><a href="/why-mailazy" data-astro-cid-wpvy4v7s>Why Mailazy</a><a href="/compare" data-astro-cid-wpvy4v7s>Compare</a><a href="/switch" data-astro-cid-wpvy4v7s>Switch</a><a href="/customers" data-astro-cid-wpvy4v7s>Customers</a><a href="/demo" data-astro-cid-wpvy4v7s>Try the demo</a><a href="/blog" data-astro-cid-wpvy4v7s>Blog</a></div></div><div class="grp" data-astro-cid-wpvy4v7s><h4 data-astro-cid-wpvy4v7s>More</h4><div data-astro-cid-wpvy4v7s><a href="/pricing" data-astro-cid-wpvy4v7s>Pricing</a><a href="/blog" data-astro-cid-wpvy4v7s>Blog</a><a href="/docs/" data-astro-cid-wpvy4v7s>Docs</a><a href="https://portal.mailazy.com" data-astro-cid-wpvy4v7s>Sign in</a></div></div><a class="btn go" href="https://portal.mailazy.com" data-astro-cid-wpvy4v7s>Start free →</a></div></div><script type="module">var e=document.querySelectorAll(`.m-product .tile`),t=document.querySelectorAll(`.m-product .pv`);e.forEach(e=>[`mouseenter`,`focus`].forEach(n=>e.addEventListener(n,()=>t.forEach(t=>t.classList.toggle(`on`,t.dataset.pv===e.dataset.p)))));var n=document.querySelector(`.burger`),r=document.getElementById(`sheet`);n.addEventListener(`click`,()=>{let e=r.classList.toggle(`open`);n.setAttribute(`aria-expanded`,String(e)),document.body.style.overflow=e?`hidden`:``}),r.addEventListener(`click`,e=>{e.target.closest(`a`)&&(r.classList.remove(`open`),document.body.style.overflow=``)});</script><main><section class="hero" data-astro-cid-ge2uvauf><span class="cloud c1" aria-hidden="true" data-astro-cid-ge2uvauf></span><span class="cloud c2" aria-hidden="true" data-astro-cid-ge2uvauf></span><span class="cloud c3" aria-hidden="true" data-astro-cid-ge2uvauf></span><div class="wrap" data-astro-cid-ge2uvauf><span class="tag" data-reveal data-astro-cid-ge2uvauf>For product managers · B2B and B2C SaaS</span><h1 data-reveal style="--d:1" data-astro-cid-ge2uvauf>Email, the<br data-astro-cid-ge2uvauf><em data-astro-cid-ge2uvauf>lazy<svg viewBox="0 0 300 24" aria-hidden="true" data-astro-cid-ge2uvauf><path d="M4 16 Q40 2 76 14 T150 12 T226 14 T296 8" fill="none" stroke="#ff6b5b" stroke-width="9" stroke-linecap="round" data-astro-cid-ge2uvauf></path></svg></em> way.</h1><p class="sub" data-reveal style="--d:2" data-astro-cid-ge2uvauf>Emails that go out when users do, or stop doing, something in your product. Write the rule in plain English, or just ask Claude or ChatGPT. Your engineers add one API call, once.</p><div class="actions" data-reveal style="--d:3" data-astro-cid-ge2uvauf><a class="btn" href="https://portal.mailazy.com" data-astro-cid-ge2uvauf>Start free <span data-astro-cid-ge2uvauf>→</span></a><a class="btn alt" href="/docs/" data-astro-cid-ge2uvauf>Read the docs</a></div><div class="scene" data-reveal style="--d:4" data-astro-cid-ge2uvauf><div class="sun" aria-hidden="true" data-astro-cid-ge2uvauf><i data-astro-cid-ge2uvauf></i></div><button class="poke" aria-label="Wake Zed up" data-poke data-astro-cid-ge2uvauf><svg class="zed  " viewBox="0 0 340 270" role="img" aria-label="Zed, a sleepy envelope in a hammock"><defs><filter id="rough" x="-5%" y="-5%" width="110%" height="110%"><feTurbulence type="fractalNoise" baseFrequency="0.035" numOctaves="2" seed="4"></feTurbulence><feDisplacementMap in="SourceGraphic" scale="3.2"></feDisplacementMap></filter></defs><g filter="url(#rough)" stroke="#1b1b3a" stroke-width="4" stroke-linecap="round" stroke-linejoin="round"><!-- palm posts --><path d="M22 258 C26 190 18 120 30 44" fill="none" stroke-width="9"></path><path d="M318 258 C314 190 322 120 310 44" fill="none" stroke-width="9"></path><path d="M30 44 C6 30 -4 44 -6 58 M30 44 C54 26 70 34 78 52 M30 44 C28 20 40 8 56 6" fill="#7ed9b8"></path><path d="M310 44 C334 30 344 44 346 58 M310 44 C286 26 270 34 262 52 M310 44 C312 20 300 8 284 6" fill="#7ed9b8"></path><g class="sway"><!-- hammock --><path d="M32 62 Q170 210 308 62 Q170 150 32 62Z" fill="#ff6b5b"></path><!-- Zed --><g class="body" transform="translate(100 26)"><rect width="140" height="96" rx="12" fill="#fffdf5"></rect><path d="M4 90 L58 52 M136 90 L82 52" fill="none" stroke-width="2.5"></path><!-- flap (opens when awake) --><g class="flap"><path d="M0 8 Q0 0 8 0 L132 0 Q140 0 140 8 L70 56Z" fill="#ffc93c"></path></g><!-- stamp --><rect x="108" y="8" width="24" height="28" rx="2" fill="#7ed9b8" stroke-width="2.5" stroke-dasharray="3 3"></rect><path d="M114 28 l6 -12 l6 12Z" fill="#fffdf5" stroke-width="2"></path><!-- cheeks --><circle cx="30" cy="78" r="7" fill="#ff6b5b" stroke="none" opacity="0.55"></circle><circle cx="110" cy="78" r="7" fill="#ff6b5b" stroke="none" opacity="0.55"></circle><!-- sleeping face --><g class="asleep" fill="none"><path d="M36 70 q9 8 18 0 M86 70 q9 8 18 0"></path><ellipse class="breath" cx="70" cy="82" rx="5" ry="4" fill="#1b1b3a" stroke="none"></ellipse></g><!-- awake face --><g class="up"><circle cx="45" cy="68" r="10" fill="#fff"></circle><circle cx="95" cy="68" r="10" fill="#fff"></circle><circle data-pupil cx="45" cy="68" r="4.5" fill="#1b1b3a" stroke="none"></circle><circle data-pupil cx="95" cy="68" r="4.5" fill="#1b1b3a" stroke="none"></circle><path d="M58 82 q12 10 24 0" fill="none"></path></g></g><!-- hammock front lip covers Zed's lower edge --><path d="M50 72 Q170 156 290 72 Q170 214 50 72Z" fill="#ff6b5b"></path><path d="M84 100 Q170 152 256 100" fill="none" stroke-width="2.5" stroke-dasharray="2 9"></path></g></g><g class="zzz" font-family="Fraunces, serif" font-weight="700" fill="#1b1b3a"><text x="252" y="40" font-size="26">z</text><text x="272" y="16" font-size="34">z</text><text x="298" y="-12" font-size="44">Z</text></g></svg></button><p class="hint" aria-hidden="true" data-astro-cid-ge2uvauf><svg viewBox="0 0 80 50" data-astro-cid-ge2uvauf><path d="M4 8 C30 -2 60 10 70 40 M70 40 l-14 -6 M70 40 l2 -16" fill="none" stroke="#1b1b3a" stroke-width="3" stroke-linecap="round" data-astro-cid-ge2uvauf></path></svg>psst. poke Zed.</p><div class="planes" aria-hidden="true" data-astro-cid-ge2uvauf></div></div></div></section><script type="module">var e=document.querySelector(`[data-poke]`),t=e.querySelector(`svg.zed`),n=document.querySelector(`.planes`),r=`<svg viewBox="0 0 60 40"><path d="M2 20 L58 2 L40 38 L28 24Z M28 24 L58 2" fill="#fffdf5" stroke="#1b1b3a" stroke-width="3" stroke-linejoin="round"/></svg>`,i;e.addEventListener(`click`,()=>{t.classList.add(`awake`);for(let e=0;e<5;e++){let t=document.createElement(`i`);t.innerHTML=r,t.style.setProperty(`--a`,`${-70+e*22}deg`),t.style.setProperty(`--l`,`${260+Math.random()*220}px`),t.style.animationDelay=`${e*90}ms`,n.appendChild(t),setTimeout(()=>t.remove(),2600)}clearTimeout(i),i=window.setTimeout(()=>t.classList.remove(`awake`),4200)});</script><section class="cust" data-astro-cid-voohhnv4><div class="wrap" data-astro-cid-voohhnv4><p data-reveal data-astro-cid-voohhnv4>Product teams already sending with Mailazy</p><ul data-astro-cid-voohhnv4><li data-reveal style="--d:0" data-astro-cid-voohhnv4><a href="https://social9.com" target="_blank" rel="noopener" aria-label="Social9" data-astro-cid-voohhnv4><span data-astro-cid-voohhnv4>Social9</span></a></li><li data-reveal style="--d:1" data-astro-cid-voohhnv4><a href="https://gracker.ai" target="_blank" rel="noopener" aria-label="Gracker" data-astro-cid-voohhnv4><img src="/logos/gracker.svg" alt="Gracker" height="34" loading="lazy" data-astro-cid-voohhnv4></a></li><li data-reveal style="--d:2" data-astro-cid-voohhnv4><a href="https://logicballs.com" target="_blank" rel="noopener" aria-label="LogicBalls" data-astro-cid-voohhnv4><img src="/logos/logicballs.svg" alt="LogicBalls" height="34" loading="lazy" data-astro-cid-voohhnv4></a></li><li data-reveal style="--d:3" data-astro-cid-voohhnv4><a href="https://ssojet.com" target="_blank" rel="noopener" aria-label="SSOJet" data-astro-cid-voohhnv4><img src="/logos/ssojet.svg" alt="SSOJet" height="34" loading="lazy" data-astro-cid-voohhnv4></a></li><li data-reveal style="--d:4" data-astro-cid-voohhnv4><a href="https://mojoauth.com" target="_blank" rel="noopener" aria-label="MojoAuth" data-astro-cid-voohhnv4><span data-astro-cid-voohhnv4>MojoAuth</span></a></li><li data-reveal style="--d:5" data-astro-cid-voohhnv4><a href="https://voksha.com" target="_blank" rel="noopener" aria-label="Voksha" data-astro-cid-voohhnv4><span data-astro-cid-voohhnv4>Voksha</span></a></li><li data-reveal style="--d:6" data-astro-cid-voohhnv4><a href="https://gpt0.app" target="_blank" rel="noopener" aria-label="GPT0" data-astro-cid-voohhnv4><img src="/logos/gpt0.png" alt="GPT0" height="34" loading="lazy" data-astro-cid-voohhnv4></a></li></ul></div></section><section class="ribbons" aria-hidden="true" data-astro-cid-fad4bira><div class="rb r1" data-astro-cid-fad4bira><div class="tk" data-astro-cid-fad4bira><span data-astro-cid-fad4bira>EMAIL WHAT THEY DID<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>RULES IN PLAIN ENGLISH<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>NO TICKET NEEDED<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>EDIT WITHOUT A DEPLOY<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>ONE CONTACT RECORD<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>ONE API CALL<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>SLEEP THROUGH IT<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>EMAIL WHAT THEY DID<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>RULES IN PLAIN ENGLISH<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>NO TICKET NEEDED<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>EDIT WITHOUT A DEPLOY<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>ONE CONTACT RECORD<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>ONE API CALL<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>SLEEP THROUGH IT<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>EMAIL WHAT THEY DID<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>RULES IN PLAIN ENGLISH<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>NO TICKET NEEDED<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>EDIT WITHOUT A DEPLOY<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>ONE CONTACT RECORD<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>ONE API CALL<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>SLEEP THROUGH IT<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>EMAIL WHAT THEY DID<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>RULES IN PLAIN ENGLISH<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>NO TICKET NEEDED<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>EDIT WITHOUT A DEPLOY<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>ONE CONTACT RECORD<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>ONE API CALL<i data-astro-cid-fad4bira>✦</i></span><span data-astro-cid-fad4bira>SLEEP THROUGH IT<i data-astro-cid-fad4bira>✦</i></span></div></div><div class="rb r2" data-astro-cid-fad4bira><div class="tk rev" data-astro-cid-fad4bira><span data-astro-cid-fad4bira>JUST ASK YOUR AI<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>WORKS IN CLAUDE AND CHATGPT<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>ONBOARDING ON AUTOPILOT<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>NEWSLETTERS WITH NUMBERS<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>BRING YOUR OWN SMTP<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>LOGS YOU CAN READ<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>UNSUBSCRIBES RESPECTED<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>JUST ASK YOUR AI<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>WORKS IN CLAUDE AND CHATGPT<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>ONBOARDING ON AUTOPILOT<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>NEWSLETTERS WITH NUMBERS<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>BRING YOUR OWN SMTP<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>LOGS YOU CAN READ<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>UNSUBSCRIBES RESPECTED<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>JUST ASK YOUR AI<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>WORKS IN CLAUDE AND CHATGPT<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>ONBOARDING ON AUTOPILOT<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>NEWSLETTERS WITH NUMBERS<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>BRING YOUR OWN SMTP<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>LOGS YOU CAN READ<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>UNSUBSCRIBES RESPECTED<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>JUST ASK YOUR AI<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>WORKS IN CLAUDE AND CHATGPT<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>ONBOARDING ON AUTOPILOT<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>NEWSLETTERS WITH NUMBERS<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>BRING YOUR OWN SMTP<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>LOGS YOU CAN READ<i data-astro-cid-fad4bira>✺</i></span><span data-astro-cid-fad4bira>UNSUBSCRIBES RESPECTED<i data-astro-cid-fad4bira>✺</i></span></div></div></section><section class="pains" data-astro-cid-tkwetgoh><div class="wrap" data-astro-cid-tkwetgoh><span class="tag" data-reveal data-astro-cid-tkwetgoh>Sound familiar?</span><h2 data-reveal style="--d:1" data-astro-cid-tkwetgoh>Email shouldn't need<br data-astro-cid-tkwetgoh>a <em data-astro-cid-tkwetgoh>sprint</em>.</h2><div class="row" data-astro-cid-tkwetgoh><figure data-reveal style="--d:0;--r:-2.5deg;--bg:#ffb3a8" data-astro-cid-tkwetgoh><blockquote data-astro-cid-tkwetgoh>“Can engineering change one word in the welcome email?”</blockquote><figcaption data-astro-cid-tkwetgoh><b data-astro-cid-tkwetgoh>Zed:</b> You can. Edit the template, save, it&#39;s live. Every edit is a new version you can look back at.</figcaption></figure><figure data-reveal style="--d:1;--r:1.8deg;--bg:#9fd3ff" data-astro-cid-tkwetgoh><blockquote data-astro-cid-tkwetgoh>“Newsletters live in one tool, onboarding in another. Neither knows who the customer is.”</blockquote><figcaption data-astro-cid-tkwetgoh><b data-astro-cid-tkwetgoh>Zed:</b> One contact record: lists, tags and details like plan or company. Newsletters, automations and events all read from it.</figcaption></figure><figure data-reveal style="--d:2;--r:-1.2deg;--bg:#cbbcff" data-astro-cid-tkwetgoh><blockquote data-astro-cid-tkwetgoh>“Did that email even go out? Did they open it?”</blockquote><figcaption data-astro-cid-tkwetgoh><b data-astro-cid-tkwetgoh>Zed:</b> Logs show every send. Failures explain themselves. Newsletters show opens, clicks and top links.</figcaption></figure></div></div></section><section class="show" id="product" data-astro-cid-fej3bsya><div class="wrap" data-astro-cid-fej3bsya><span class="tag" data-reveal data-astro-cid-fej3bsya>The product</span><h2 data-reveal style="--d:1" data-astro-cid-fej3bsya>See what you're<br data-astro-cid-fej3bsya><em data-astro-cid-fej3bsya>actually</em> getting.</h2><p class="lede" data-reveal style="--d:2" data-astro-cid-fej3bsya>The whole thing lives in one dashboard. Sample data below.</p><div class="tabs" role="tablist" data-reveal style="--d:3" data-astro-cid-fej3bsya><button role="tab" aria-selected="true" data-tab="0" data-astro-cid-fej3bsya>Overview</button><button role="tab" aria-selected="false" data-tab="1" data-astro-cid-fej3bsya>Automations</button><button role="tab" aria-selected="false" data-tab="2" data-astro-cid-fej3bsya>Designer</button><button role="tab" aria-selected="false" data-tab="3" data-astro-cid-fej3bsya>Logs</button></div><div data-reveal style="--d:3" data-astro-cid-fej3bsya><div class="mock " data-mock><div class="chrome"><i></i><i></i><i></i><span>portal.mailazy.com</span><b>Sample data</b></div><div class="app"><aside><div class="brand">Acme App ▾</div><a class="cur" data-side="Overview">Overview</a><a class data-side="Templates">Templates</a><a class data-side="Newsletters">Newsletters</a><a class data-side="Automations">Automations</a><a class data-side="Events">Events</a><a class data-side="Behavior">Behavior</a><a class data-side="Contacts">Contacts</a><a class data-side="Lists">Lists</a><a class data-side="Tags">Tags</a><a class data-side="Blocked">Blocked</a><a class data-side="Logs">Logs</a><a class data-side="Branding">Branding</a><a class data-side="AI">AI</a><a class data-side="SMTP">SMTP</a><a class data-side="API keys">API keys</a></aside><div class="main"><div class="pane on" data-pane="overview"><h4>Overview <small>Last 30 days</small></h4><div class="tiles"><div><small>Emails delivered</small><b>12,480</b><em>of 12,611 attempted</em></div><div><small>Delivery rate</small><b>98.9%</b><em>&nbsp;</em></div><div><small>Contacts</small><b>4,212</b><em>&nbsp;</em></div><div><small>Not emailed</small><b>87</b><em>Unsubscribed or bounced</em></div></div><div class="chart"><small>Emails sent each day</small><div class="bars"><span style="height:38%"></span><span style="height:52%"></span><span style="height:45%"></span><span style="height:60%"></span><span style="height:72%"></span><span style="height:40%"></span><span style="height:34%"></span><span style="height:66%"></span><span style="height:80%"></span><span style="height:74%"></span><span style="height:58%"></span><span style="height:49%"></span><span style="height:63%"></span><span style="height:88%"></span><span style="height:92%"></span><span style="height:70%"></span><span style="height:55%"></span><span style="height:61%"></span><span style="height:77%"></span><span style="height:84%"></span><span style="height:68%"></span><span style="height:47%"></span><span style="height:52%"></span><span style="height:79%"></span><span style="height:90%"></span><span style="height:86%"></span><span style="height:64%"></span><span style="height:58%"></span><span style="height:73%"></span><span style="height:81%"></span></div></div><table><thead><tr><th>Newsletter</th><th>Status</th><th>Sent</th><th>Open rate</th><th>Click rate</th></tr></thead><tbody><tr><td>June product update</td><td><u class="ok">Sent</u></td><td>3,904</td><td>46%</td><td>9%</td></tr><tr><td>New integrations</td><td><u class="ok">Sent</u></td><td>3,871</td><td>41%</td><td>7%</td></tr><tr><td>Webinar invite</td><td><u class="wait">Scheduled</u></td><td>-</td><td>-</td><td>-</td></tr></tbody></table></div><div class="pane " data-pane="automation"><h4>Welcome series <span class="sw"><i></i>Active</span></h4><div class="flow"><div class="node trig"><small>Trigger</small><b>Joins list: new-signups</b></div><div class="wire"></div><div class="node"><small>Email 1 · wait 0 minutes</small><b>Welcome to Acme</b><em>template: welcome</em></div><div class="wire"><span>wait 2 days</span></div><div class="node"><small>Email 2</small><b>Getting started in 3 steps</b><em>template: getting-started</em></div><div class="wire"><span>wait 5 days</span></div><div class="node"><small>Email 3</small><b>Need a hand?</b><em>template: check-in</em></div><div class="add">+ Add email</div></div></div><div class="pane " data-pane="designer"><h4>Design an email <span class="dev"><b class="sel">Desktop</b><b>Mobile</b></span></h4><div class="des"><div class="pal"><small>Content</small><a>Heading</a><a>Text</a><a>Button</a><a>Image</a><small>Layout</small><a>Columns</a><a>Divider</a><a>Spacer</a><small>Advanced</small><a>Custom HTML</a></div><div class="mail"><div class="h1">Welcome aboard, {{name}}</div><div class="tx">You're in. Here's the fastest way to get value from Acme in your first week.</div><div class="cols"><div>Import your data</div><div>Invite your team</div></div><div class="btn2">Open your workspace</div><div class="ft">Acme Inc · Unsubscribe</div></div><div class="sty"><small>Email style</small><span>Font <b>Friendly</b></span><span>Background <i style="background:#fff4dd"></i></span><span>Buttons <i style="background:#ff6b5b"></i></span><span>Links <i style="background:#7a5cff"></i></span><span>Width <b>600</b></span></div></div></div><div class="pane " data-pane="logs"><h4>Logs <small>All status ▾</small></h4><table><thead><tr><th>When</th><th>Contact</th><th>Template</th><th>Result</th></tr></thead><tbody><tr><td>2 min ago</td><td>ada@northwind.dev</td><td>welcome</td><td><u class="ok">Sent</u></td></tr><tr><td>4 min ago</td><td>sam@brightly.io</td><td>getting-started</td><td><u class="ok">Sent</u></td></tr><tr class="bad"><td>9 min ago</td><td>jo@oldcorp.com</td><td>welcome</td><td><u class="fail">Failed</u></td></tr><tr><td>12 min ago</td><td>mia@loop.app</td><td>check-in</td><td><u class="ok">Sent</u></td></tr></tbody></table><div class="why"><b>Why it failed:</b> That address does not exist. Remove it from your lists.<small>Technical detail ▸</small></div></div></div></div></div></div></div></section><script type="module">var e=document.querySelectorAll(`.show [data-tab]`),t=document.querySelectorAll(`.show [data-pane]`),n=document.querySelectorAll(`.show [data-side]`),r=[`overview`,`automation`,`designer`,`logs`],i=[`Overview`,`Automations`,`Templates`,`Logs`];e.forEach(a=>a.addEventListener(`click`,()=>{let o=+a.dataset.tab;e.forEach(e=>e.setAttribute(`aria-selected`,String(e===a))),t.forEach(e=>e.classList.toggle(`on`,e.dataset.pane===r[o])),n.forEach(e=>e.classList.toggle(`cur`,e.dataset.side===i[o]))}));</script><section id="story" class="story" data-story data-astro-cid-n2lz65zz><div class="pin" data-astro-cid-n2lz65zz><div class="sky" data-sky data-astro-cid-n2lz65zz><div class="orb" data-orb data-astro-cid-n2lz65zz></div><span class="cl a" data-astro-cid-n2lz65zz></span><span class="cl b" data-astro-cid-n2lz65zz></span><svg class="hills" viewBox="0 0 1200 260" preserveAspectRatio="none" aria-hidden="true" data-astro-cid-n2lz65zz><path d="M0 140 Q200 40 420 120 T800 100 T1200 60 V260 H0Z" fill="#7ed9b8" stroke="#1b1b3a" stroke-width="4" data-astro-cid-n2lz65zz></path><path d="M0 200 Q300 120 600 190 T1200 170 V260 H0Z" fill="#54c29b" stroke="#1b1b3a" stroke-width="4" data-astro-cid-n2lz65zz></path></svg></div><div class="wrap grid" data-astro-cid-n2lz65zz><div class="copy" data-astro-cid-n2lz65zz><span class="tag" data-astro-cid-n2lz65zz>A day in the life of a lazy email</span><div class="stack" data-astro-cid-n2lz65zz><article class="on" data-ch="0" data-astro-cid-n2lz65zz><div class="time" data-astro-cid-n2lz65zz>08:00</div><h2 data-astro-cid-n2lz65zz>Someone signs up.</h2><p data-astro-cid-n2lz65zz>Your app sends one event. A rule puts them on a list. Joining that list starts your onboarding automation.</p><code data-astro-cid-n2lz65zz>event → list: onboarding</code></article><article class data-ch="1" data-astro-cid-n2lz65zz><div class="time" data-astro-cid-n2lz65zz>10:00</div><h2 data-astro-cid-n2lz65zz>It waits.</h2><p data-astro-cid-n2lz65zz>So you don&#39;t have to. Set each wait in minutes, hours or days. Drag it on the canvas. Pause the whole thing with one switch.</p><code data-astro-cid-n2lz65zz>wait: 2 days</code></article><article class data-ch="2" data-astro-cid-n2lz65zz><div class="time" data-astro-cid-n2lz65zz>14:00</div><h2 data-astro-cid-n2lz65zz>It reacts.</h2><p data-astro-cid-n2lz65zz>Behavior rules watch what they do, and what they don&#39;t. Quiet for 5 days? Send a nudge. Upgraded? Stop the onboarding emails.</p><code data-astro-cid-n2lz65zz>inactive 5d → nudge</code></article><article class data-ch="3" data-astro-cid-n2lz65zz><div class="time" data-astro-cid-n2lz65zz>18:00</div><h2 data-astro-cid-n2lz65zz>It delivers.</h2><p data-astro-cid-n2lz65zz>Your own SMTP sends. Every email lands in Logs, and failures come with a plain-English reason. Zed goes back to bed.</p><code data-astro-cid-n2lz65zz>Sent ✓ · logged</code></article></div><ol class="rail" data-astro-cid-n2lz65zz><li class="on" data-astro-cid-n2lz65zz>08:00</li><li class data-astro-cid-n2lz65zz>10:00</li><li class data-astro-cid-n2lz65zz>14:00</li><li class data-astro-cid-n2lz65zz>18:00</li></ol></div><div class="stage" data-stage="0" data-astro-cid-n2lz65zz><div class="zwrap" data-astro-cid-n2lz65zz><svg class="zed  storyzed" viewBox="0 0 340 270" role="img" aria-label="Zed, a sleepy envelope in a hammock"><defs><filter id="rough" x="-5%" y="-5%" width="110%" height="110%"><feTurbulence type="fractalNoise" baseFrequency="0.035" numOctaves="2" seed="4"></feTurbulence><feDisplacementMap in="SourceGraphic" scale="3.2"></feDisplacementMap></filter></defs><g filter="url(#rough)" stroke="#1b1b3a" stroke-width="4" stroke-linecap="round" stroke-linejoin="round"><!-- palm posts --><path d="M22 258 C26 190 18 120 30 44" fill="none" stroke-width="9"></path><path d="M318 258 C314 190 322 120 310 44" fill="none" stroke-width="9"></path><path d="M30 44 C6 30 -4 44 -6 58 M30 44 C54 26 70 34 78 52 M30 44 C28 20 40 8 56 6" fill="#7ed9b8"></path><path d="M310 44 C334 30 344 44 346 58 M310 44 C286 26 270 34 262 52 M310 44 C312 20 300 8 284 6" fill="#7ed9b8"></path><g class="sway"><!-- hammock --><path d="M32 62 Q170 210 308 62 Q170 150 32 62Z" fill="#ff6b5b"></path><!-- Zed --><g class="body" transform="translate(100 26)"><rect width="140" height="96" rx="12" fill="#fffdf5"></rect><path d="M4 90 L58 52 M136 90 L82 52" fill="none" stroke-width="2.5"></path><!-- flap (opens when awake) --><g class="flap"><path d="M0 8 Q0 0 8 0 L132 0 Q140 0 140 8 L70 56Z" fill="#ffc93c"></path></g><!-- stamp --><rect x="108" y="8" width="24" height="28" rx="2" fill="#7ed9b8" stroke-width="2.5" stroke-dasharray="3 3"></rect><path d="M114 28 l6 -12 l6 12Z" fill="#fffdf5" stroke-width="2"></path><!-- cheeks --><circle cx="30" cy="78" r="7" fill="#ff6b5b" stroke="none" opacity="0.55"></circle><circle cx="110" cy="78" r="7" fill="#ff6b5b" stroke="none" opacity="0.55"></circle><!-- sleeping face --><g class="asleep" fill="none"><path d="M36 70 q9 8 18 0 M86 70 q9 8 18 0"></path><ellipse class="breath" cx="70" cy="82" rx="5" ry="4" fill="#1b1b3a" stroke="none"></ellipse></g><!-- awake face --><g class="up"><circle cx="45" cy="68" r="10" fill="#fff"></circle><circle cx="95" cy="68" r="10" fill="#fff"></circle><circle data-pupil cx="45" cy="68" r="4.5" fill="#1b1b3a" stroke="none"></circle><circle data-pupil cx="95" cy="68" r="4.5" fill="#1b1b3a" stroke="none"></circle><path d="M58 82 q12 10 24 0" fill="none"></path></g></g><!-- hammock front lip covers Zed's lower edge --><path d="M50 72 Q170 156 290 72 Q170 214 50 72Z" fill="#ff6b5b"></path><path d="M84 100 Q170 152 256 100" fill="none" stroke-width="2.5" stroke-dasharray="2 9"></path></g></g><g class="zzz" font-family="Fraunces, serif" font-weight="700" fill="#1b1b3a"><text x="252" y="40" font-size="26">z</text><text x="272" y="16" font-size="34">z</text><text x="298" y="-12" font-size="44">Z</text></g></svg></div><!-- ch0: ping --><div class="prop p0" data-astro-cid-n2lz65zz><div class="bubble" data-astro-cid-n2lz65zz>user_signed_up<b data-astro-cid-n2lz65zz></b></div><i class="ring" data-astro-cid-n2lz65zz></i><i class="ring r2" data-astro-cid-n2lz65zz></i></div><!-- ch1: wait --><div class="prop p1" data-astro-cid-n2lz65zz><div class="cal" data-astro-cid-n2lz65zz><div class="hd" data-astro-cid-n2lz65zz>DAY</div><div class="pg" data-astro-cid-n2lz65zz><span data-astro-cid-n2lz65zz>1</span><span data-astro-cid-n2lz65zz>2</span></div></div><div class="bubble sm" data-astro-cid-n2lz65zz>wait 2d</div></div><!-- ch2: decide --><div class="prop p2" data-astro-cid-n2lz65zz><div class="post" data-astro-cid-n2lz65zz><i data-astro-cid-n2lz65zz></i><b class="y" data-astro-cid-n2lz65zz>upgraded → stop drip</b><b class="n" data-astro-cid-n2lz65zz>teammate invited → welcome</b></div><div class="coin" data-astro-cid-n2lz65zz></div></div><!-- ch3: send --><div class="prop p3" data-astro-cid-n2lz65zz><span class="pl" style="--i:0" data-astro-cid-n2lz65zz><svg viewBox="0 0 60 40" data-astro-cid-n2lz65zz><path d="M2 20 L58 2 L40 38 L28 24Z M28 24 L58 2" fill="#fffdf5" stroke="#1b1b3a" stroke-width="3" stroke-linejoin="round" data-astro-cid-n2lz65zz></path></svg></span><span class="pl" style="--i:1" data-astro-cid-n2lz65zz><svg viewBox="0 0 60 40" data-astro-cid-n2lz65zz><path d="M2 20 L58 2 L40 38 L28 24Z M28 24 L58 2" fill="#fffdf5" stroke="#1b1b3a" stroke-width="3" stroke-linejoin="round" data-astro-cid-n2lz65zz></path></svg></span><span class="pl" style="--i:2" data-astro-cid-n2lz65zz><svg viewBox="0 0 60 40" data-astro-cid-n2lz65zz><path d="M2 20 L58 2 L40 38 L28 24Z M28 24 L58 2" fill="#fffdf5" stroke="#1b1b3a" stroke-width="3" stroke-linejoin="round" data-astro-cid-n2lz65zz></path></svg></span><em class="ok e1" data-astro-cid-n2lz65zz>Sent ✓</em><em class="ok e2" data-astro-cid-n2lz65zz>Sent ✓</em><em class="ok e3" data-astro-cid-n2lz65zz>Sent ✓</em></div></div></div></div></section><script type="module">var e=document.querySelector(`[data-story]`),t=e.querySelector(`[data-sky]`),n=e.querySelector(`[data-orb]`),r=e.querySelector(`[data-stage]`),i=e.querySelector(`.storyzed`),a=e.querySelectorAll(`[data-ch]`),o=e.querySelectorAll(`.rail li`),s=[[`#ffb98a`,`#ffe9c2`],[`#8ec9ff`,`#e2f3ff`],[`#ff9e6d`,`#ffd9a3`],[`#4a3f8f`,`#f29aa0`]].map(e=>e.map(e=>[1,3,5].map(t=>parseInt(e.slice(t,t+2),16)))),c=(e,t,n)=>`rgb(${e.map((e,r)=>Math.round(e+(t[r]-e)*n)).join(`,`)})`,l=[!0,!1,!0,!0],u=-1,d=()=>{let d=e.getBoundingClientRect(),f=Math.min(1,Math.max(0,-d.top/(d.height-innerHeight))),p=f*3,m=Math.min(2,Math.floor(p)),h=p-m;t.style.background=`linear-gradient(${c(s[m][0],s[m+1][0],h)}, ${c(s[m][1],s[m+1][1],h)})`,n.style.left=`${52+f*38}%`,n.style.top=`${52-Math.sin(f*Math.PI)*38}%`,n.classList.toggle(`moon`,f>.9);let g=Math.min(3,Math.floor(f*4));g!==u&&(u=g,r.dataset.stage=String(g),i.classList.toggle(`awake`,l[g]),a.forEach((e,t)=>e.classList.toggle(`on`,t===g)),o.forEach((e,t)=>e.classList.toggle(`on`,t<=g)))};addEventListener(`scroll`,d,{passive:!0}),d();</script><section id="naps" class="naps" data-astro-cid-47ehjsao><div class="wrap" data-astro-cid-47ehjsao><h2 data-reveal data-astro-cid-47ehjsao>While Zed naps, <em data-astro-cid-47ehjsao>Mailazy</em> handles&hellip;</h2><p class="drag" data-reveal style="--d:1" data-astro-cid-47ehjsao>(you can drag these around. Zed would.)</p><div class="board" data-astro-cid-47ehjsao><article class="card" data-drag style="--bg:#ff9f7a;--r:2deg;--o:-20px" data-astro-cid-47ehjsao><div class="stamp" aria-hidden="true" data-astro-cid-47ehjsao>➶</div><h3 data-astro-cid-47ehjsao>Behavior emails</h3><p data-astro-cid-47ehjsao>Write who gets what in one sentence. It sends when someone acts, goes quiet, or nears a date, and stops when they convert.</p><code data-astro-cid-47ehjsao>quiet 5 days → nudge</code></article><article class="card" data-drag style="--bg:#b8f0d8;--r:-2deg;--o:-6px" data-astro-cid-47ehjsao><div class="stamp" aria-hidden="true" data-astro-cid-47ehjsao>✧</div><h3 data-astro-cid-47ehjsao>Run it from your AI</h3><p data-astro-cid-47ehjsao>Connect Claude, ChatGPT or Cursor. Ask for a newsletter, a report or a clean list. It previews and waits for your yes.</p><code data-astro-cid-47ehjsao>mcp.mailazy.com</code></article><article class="card" data-drag style="--bg:#ffc93c;--r:-3deg;--o:8px" data-astro-cid-47ehjsao><div class="stamp" aria-hidden="true" data-astro-cid-47ehjsao>⏳</div><h3 data-astro-cid-47ehjsao>Automations you can see</h3><p data-astro-cid-47ehjsao>A visual canvas. Add emails, set the wait between them, drag to reorder, pause with a switch.</p><code data-astro-cid-47ehjsao>Email 1 → wait 2d → Email 2</code></article><article class="card" data-drag style="--bg:#7ed9b8;--r:2deg;--o:22px" data-astro-cid-47ehjsao><div class="stamp" aria-hidden="true" data-astro-cid-47ehjsao>✉</div><h3 data-astro-cid-47ehjsao>Newsletters with numbers</h3><p data-astro-cid-47ehjsao>Pick a list, send now or schedule. See opens, clicks and your top links. UTM tags are one checkbox.</p><code data-astro-cid-47ehjsao>open rate · click rate</code></article><article class="card" data-drag style="--bg:#9fd3ff;--r:-1.5deg;--o:-20px" data-astro-cid-47ehjsao><div class="stamp" aria-hidden="true" data-astro-cid-47ehjsao>⚡</div><h3 data-astro-cid-47ehjsao>Events from your product</h3><p data-astro-cid-47ehjsao>When something happens in your app, send an email, move them to another list, or stop an automation.</p><code data-astro-cid-47ehjsao>subscription_upgraded</code></article><article class="card" data-drag style="--bg:#ffb3a8;--r:3deg;--o:-6px" data-astro-cid-47ehjsao><div class="stamp" aria-hidden="true" data-astro-cid-47ehjsao>✎</div><h3 data-astro-cid-47ehjsao>Design without a designer</h3><p data-astro-cid-47ehjsao>Drag blocks: headings, text, buttons, images, columns. Start from a template. Check the mobile preview. Undo freely.</p><code data-astro-cid-47ehjsao>desktop · mobile 375px</code></article><article class="card" data-drag style="--bg:#cbbcff;--r:-2.5deg;--o:8px" data-astro-cid-47ehjsao><div class="stamp" aria-hidden="true" data-astro-cid-47ehjsao>✦</div><h3 data-astro-cid-47ehjsao>AI writes the first draft</h3><p data-astro-cid-47ehjsao>Describe the email. Get a draft to edit. Set a house style once so every draft sounds like you.</p><code data-astro-cid-47ehjsao>house style: warm and plain</code></article><article class="card" data-drag style="--bg:#fffdf5;--r:2deg;--o:22px" data-astro-cid-47ehjsao><div class="stamp" aria-hidden="true" data-astro-cid-47ehjsao>☺</div><h3 data-astro-cid-47ehjsao>One record per contact</h3><p data-astro-cid-47ehjsao>Lists, tags and details like plan or company. Filter by any of them, then act on the whole group.</p><code data-astro-cid-47ehjsao>contact field: plan = pro</code></article><article class="card" data-drag style="--bg:#ffc93c;--r:-2deg;--o:-20px" data-astro-cid-47ehjsao><div class="stamp" aria-hidden="true" data-astro-cid-47ehjsao>❖</div><h3 data-astro-cid-47ehjsao>Templates with history</h3><p data-astro-cid-47ehjsao>Every edit saves a new version. Use {{name}} and other details to personalise. Switch versions on or off.</p><code data-astro-cid-47ehjsao>Hi {{name}},</code></article><article class="card" data-drag style="--bg:#7ed9b8;--r:2.5deg;--o:-6px" data-astro-cid-47ehjsao><div class="stamp" aria-hidden="true" data-astro-cid-47ehjsao>✕</div><h3 data-astro-cid-47ehjsao>Unsubscribes stay unsubscribed</h3><p data-astro-cid-47ehjsao>A hosted unsubscribe page and one-click header on every send. Blocked addresses never get email.</p><code data-astro-cid-47ehjsao>Everyone can receive email</code></article><article class="card" data-drag style="--bg:#9fd3ff;--r:-2.5deg;--o:8px" data-astro-cid-47ehjsao><div class="stamp" aria-hidden="true" data-astro-cid-47ehjsao>☰</div><h3 data-astro-cid-47ehjsao>Logs you can read</h3><p data-astro-cid-47ehjsao>Every email, every result. When one fails you get a plain reason, like “their inbox is full”, and what to do.</p><code data-astro-cid-47ehjsao>sent · failed · why</code></article><article class="card" data-drag style="--bg:#ffb3a8;--r:2deg;--o:22px" data-astro-cid-47ehjsao><div class="stamp" aria-hidden="true" data-astro-cid-47ehjsao>⚿</div><h3 data-astro-cid-47ehjsao>Your sender, your reputation</h3><p data-astro-cid-47ehjsao>Connect the SMTP you already use, such as SendGrid, Mailgun, Postmark or Amazon SES. Credentials are encrypted.</p><code data-astro-cid-47ehjsao>smtp.yourprovider.com</code></article><article class="card" data-drag style="--bg:#cbbcff;--r:-1.8deg;--o:-20px" data-astro-cid-47ehjsao><div class="stamp" aria-hidden="true" data-astro-cid-47ehjsao>©</div><h3 data-astro-cid-47ehjsao>Your footer, your name</h3><p data-astro-cid-47ehjsao>Company name and address on every email, plus a footer you control. The Powered by badge is optional.</p><code data-astro-cid-47ehjsao>footer + unsubscribe</code></article><article class="card" data-drag style="--bg:#fffdf5;--r:2.8deg;--o:-6px" data-astro-cid-47ehjsao><div class="stamp" aria-hidden="true" data-astro-cid-47ehjsao>☻</div><h3 data-astro-cid-47ehjsao>Products and teams</h3><p data-astro-cid-47ehjsao>One organization, a product per app. Invite people as owner, admin or member. Sign in with SSO.</p><code data-astro-cid-47ehjsao>org → products → people</code></article></div></div></section><script type="module">document.querySelectorAll(`[data-drag]`).forEach(e=>{let t=0,n=0,r=0,i=0,a=1;e.addEventListener(`pointerdown`,o=>{matchMedia(`(max-width: 800px)`).matches||(e.setPointerCapture(o.pointerId),e.classList.add(`held`),e.style.zIndex=String(++a+10),t=o.clientX,n=o.clientY,r=parseFloat(e.style.getPropertyValue(`--x`)||`0`),i=parseFloat(e.style.getPropertyValue(`--y`)||`0`))}),e.addEventListener(`pointermove`,a=>{e.classList.contains(`held`)&&(e.style.setProperty(`--x`,`${r+a.clientX-t}px`),e.style.setProperty(`--y`,`${i+a.clientY-n}px`))});let o=()=>e.classList.remove(`held`);e.addEventListener(`pointerup`,o),e.addEventListener(`pointercancel`,o)});</script><section class="teams" data-astro-cid-pngvwa4t><div class="wrap" data-astro-cid-pngvwa4t><span class="tag" data-reveal data-astro-cid-pngvwa4t>Built for the whole team</span><h2 data-reveal style="--d:1" data-astro-cid-pngvwa4t>Everyone gets<br data-astro-cid-pngvwa4t>their <em data-astro-cid-pngvwa4t>own</em> reason.</h2><div class="grid" data-astro-cid-pngvwa4t><div class="pick" role="tablist" data-reveal style="--d:2" data-astro-cid-pngvwa4t><button role="tab" aria-selected="true" data-role="0" data-astro-cid-pngvwa4t>Product managers<span data-astro-cid-pngvwa4t>→</span></button><button role="tab" aria-selected="false" data-role="1" data-astro-cid-pngvwa4t>Growth and lifecycle<span data-astro-cid-pngvwa4t>→</span></button><button role="tab" aria-selected="false" data-role="2" data-astro-cid-pngvwa4t>Engineering<span data-astro-cid-pngvwa4t>→</span></button></div><div class="cards" data-reveal style="--d:3" data-astro-cid-pngvwa4t><div class="card on" data-card="0" style="--bg:#ffc93c" data-astro-cid-pngvwa4t><h3 data-astro-cid-pngvwa4t>Ship the message with the feature.</h3><ul data-astro-cid-pngvwa4t><li data-astro-cid-pngvwa4t>Announce launches to the right list the day they ship.</li><li data-astro-cid-pngvwa4t>Write behavior rules in plain English: who gets what, and when.</li><li data-astro-cid-pngvwa4t>See what went out and what failed, without asking anyone.</li></ul></div><div class="card " data-card="1" style="--bg:#7ed9b8" data-astro-cid-pngvwa4t><h3 data-astro-cid-pngvwa4t>Run journeys without a queue.</h3><ul data-astro-cid-pngvwa4t><li data-astro-cid-pngvwa4t>Build automations on a canvas, with waits in minutes, hours or days.</li><li data-astro-cid-pngvwa4t>Filter audiences by list, tag, newsletter opens or any contact detail.</li><li data-astro-cid-pngvwa4t>Ask Claude or ChatGPT to build the list, write the email and report back.</li></ul></div><div class="card " data-card="2" style="--bg:#9fd3ff" data-astro-cid-pngvwa4t><h3 data-astro-cid-pngvwa4t>One call, then done.</h3><ul data-astro-cid-pngvwa4t><li data-astro-cid-pngvwa4t>Post one event when something happens in your app.</li><li data-astro-cid-pngvwa4t>No email templates in your codebase. No cron jobs.</li><li data-astro-cid-pngvwa4t>OpenAPI spec, Postman collection, and keys you can revoke.</li></ul></div></div></div></div></section><script type="module">var e=document.querySelectorAll(`[data-role]`),t=document.querySelectorAll(`[data-card]`);e.forEach(n=>n.addEventListener(`click`,()=>{e.forEach(e=>e.setAttribute(`aria-selected`,String(e===n))),t.forEach(e=>e.classList.toggle(`on`,e.dataset.card===n.dataset.role))}));</script><section class="books" data-astro-cid-aovlorfj><div class="wrap head" data-astro-cid-aovlorfj><div data-astro-cid-aovlorfj><span class="tag" data-reveal data-astro-cid-aovlorfj>Playbooks</span><h2 data-reveal style="--d:1" data-astro-cid-aovlorfj>Don't start from<br data-astro-cid-aovlorfj><em data-astro-cid-aovlorfj>a blank canvas.</em></h2></div><a class="btn alt" href="/playbooks" data-reveal style="--d:2" data-astro-cid-aovlorfj>Browse all playbooks <span data-astro-cid-aovlorfj>→</span></a></div><div class="rail" data-astro-cid-aovlorfj><div class="track" data-astro-cid-aovlorfj><a class="book" href="/playbooks" style="--bg:#ffc93c;--r:-1deg" data-astro-cid-aovlorfj><div class="cover" data-astro-cid-aovlorfj><span data-astro-cid-aovlorfj>PLAYBOOK</span><b data-astro-cid-aovlorfj>01</b></div><h3 data-astro-cid-aovlorfj>Welcome series</h3><p data-astro-cid-aovlorfj>Greet new signups and walk them to first value.</p><ol data-astro-cid-aovlorfj><li data-astro-cid-aovlorfj>Joins list</li><li data-astro-cid-aovlorfj>Email</li><li data-astro-cid-aovlorfj>Wait 2d</li><li data-astro-cid-aovlorfj>Email</li></ol></a><a class="book" href="/playbooks" style="--bg:#ffb3a8;--r:0deg" data-astro-cid-aovlorfj><div class="cover" data-astro-cid-aovlorfj><span data-astro-cid-aovlorfj>PLAYBOOK</span><b data-astro-cid-aovlorfj>02</b></div><h3 data-astro-cid-aovlorfj>Trial ending</h3><p data-astro-cid-aovlorfj>Nudge people before the trial runs out.</p><ol data-astro-cid-aovlorfj><li data-astro-cid-aovlorfj>Event</li><li data-astro-cid-aovlorfj>Email</li></ol></a><a class="book" href="/playbooks" style="--bg:#7ed9b8;--r:1deg" data-astro-cid-aovlorfj><div class="cover" data-astro-cid-aovlorfj><span data-astro-cid-aovlorfj>PLAYBOOK</span><b data-astro-cid-aovlorfj>03</b></div><h3 data-astro-cid-aovlorfj>Upgrade thank-you</h3><p data-astro-cid-aovlorfj>Stop onboarding emails the moment they upgrade.</p><ol data-astro-cid-aovlorfj><li data-astro-cid-aovlorfj>Event</li><li data-astro-cid-aovlorfj>Stop automation</li><li data-astro-cid-aovlorfj>Email</li></ol></a><a class="book" href="/playbooks" style="--bg:#9fd3ff;--r:-1deg" data-astro-cid-aovlorfj><div class="cover" data-astro-cid-aovlorfj><span data-astro-cid-aovlorfj>PLAYBOOK</span><b data-astro-cid-aovlorfj>04</b></div><h3 data-astro-cid-aovlorfj>Feature announcement</h3><p data-astro-cid-aovlorfj>Tell the right slice of your audience, once.</p><ol data-astro-cid-aovlorfj><li data-astro-cid-aovlorfj>Filter</li><li data-astro-cid-aovlorfj>List</li><li data-astro-cid-aovlorfj>Newsletter</li></ol></a><a class="book" href="/playbooks" style="--bg:#cbbcff;--r:0deg" data-astro-cid-aovlorfj><div class="cover" data-astro-cid-aovlorfj><span data-astro-cid-aovlorfj>PLAYBOOK</span><b data-astro-cid-aovlorfj>05</b></div><h3 data-astro-cid-aovlorfj>Win-back</h3><p data-astro-cid-aovlorfj>Gather people who skipped your last newsletter and follow up.</p><ol data-astro-cid-aovlorfj><li data-astro-cid-aovlorfj>Didn&#39;t open</li><li data-astro-cid-aovlorfj>List</li><li data-astro-cid-aovlorfj>Automation</li></ol></a><a class="book" href="/playbooks" style="--bg:#fffdf5;--r:1deg" data-astro-cid-aovlorfj><div class="cover" data-astro-cid-aovlorfj><span data-astro-cid-aovlorfj>PLAYBOOK</span><b data-astro-cid-aovlorfj>06</b></div><h3 data-astro-cid-aovlorfj>Teammate invited</h3><p data-astro-cid-aovlorfj>Welcome the new person and nudge the inviter.</p><ol data-astro-cid-aovlorfj><li data-astro-cid-aovlorfj>Event</li><li data-astro-cid-aovlorfj>Email</li><li data-astro-cid-aovlorfj>Move list</li></ol></a></div></div></section><section class="trust" data-astro-cid-wtzqjce7><div class="wrap" data-astro-cid-wtzqjce7><div class="top" data-astro-cid-wtzqjce7><div data-astro-cid-wtzqjce7><span class="tag" data-reveal data-astro-cid-wtzqjce7>Trust and security</span><h2 data-reveal style="--d:1" data-astro-cid-wtzqjce7>Boring on purpose.</h2></div><p data-reveal style="--d:2" data-astro-cid-wtzqjce7>The exciting part is your emails. The plumbing should never be.</p></div><ul data-astro-cid-wtzqjce7><li data-reveal style="--d:0" data-astro-cid-wtzqjce7><span data-astro-cid-wtzqjce7>⚿</span><h3 data-astro-cid-wtzqjce7>Credentials stay secret</h3><p data-astro-cid-wtzqjce7>SMTP passwords and AI keys are encrypted at rest with AES-256-GCM and never shown back.</p></li><li data-reveal style="--d:1" data-astro-cid-wtzqjce7><span data-astro-cid-wtzqjce7>☺</span><h3 data-astro-cid-wtzqjce7>Sign in with SSO</h3><p data-astro-cid-wtzqjce7>Log in through your company identity provider. Owner, admin and member roles decide who can do what.</p></li><li data-reveal style="--d:2" data-astro-cid-wtzqjce7><span data-astro-cid-wtzqjce7>❖</span><h3 data-astro-cid-wtzqjce7>Products stay separate</h3><p data-astro-cid-wtzqjce7>Contacts, templates and settings never cross from one product to another.</p></li><li data-reveal style="--d:3" data-astro-cid-wtzqjce7><span data-astro-cid-wtzqjce7>✕</span><h3 data-astro-cid-wtzqjce7>Unsubscribes are honoured</h3><p data-astro-cid-wtzqjce7>A hosted page, a one-click header, and a blocked list that is never emailed.</p></li><li data-reveal style="--d:4" data-astro-cid-wtzqjce7><span data-astro-cid-wtzqjce7>✉</span><h3 data-astro-cid-wtzqjce7>Your sender, your domain</h3><p data-astro-cid-wtzqjce7>Mail goes out through your own SMTP, so your domain and reputation stay yours.</p></li></ul><a class="more" href="/trust" data-reveal data-astro-cid-wtzqjce7>Read about trust and security <span data-astro-cid-wtzqjce7>→</span></a></div></section><section id="dev" class="dev" data-astro-cid-esbfihks><div class="wrap grid" data-astro-cid-esbfihks><div class="txt" data-astro-cid-esbfihks><span class="tag" data-reveal data-astro-cid-esbfihks>For your engineers</span><h2 data-reveal style="--d:1" data-astro-cid-esbfihks>Tell your engineers:<br data-astro-cid-esbfihks>it's <em data-astro-cid-esbfihks>one</em> API call.</h2><p data-reveal style="--d:2" data-astro-cid-esbfihks>You run the emails. They send one event when something happens. Keys are per product and revocable, and there is an OpenAPI spec and a Postman collection. After that, they never hear about email again.</p><div data-reveal style="--d:3" data-astro-cid-esbfihks><a class="btn" href="/docs/" data-astro-cid-esbfihks>Open the docs <span data-astro-cid-esbfihks>→</span></a></div></div><div class="ticket" data-reveal style="--d:2; --r:2deg" data-astro-cid-esbfihks><div class="air" data-astro-cid-esbfihks><span data-astro-cid-esbfihks>PAR AVION</span><span data-astro-cid-esbfihks>AIR MAIL</span></div><pre data-astro-cid-esbfihks><code data-astro-cid-esbfihks><b data-astro-cid-esbfihks>$</b> curl -X POST $API/api/v1/events \
    -H "X-API-Key: $KEY" \
    -H "X-API-Secret: $SECRET" \
    -d '&#123;
      "event": "subscription_upgraded",
      "email": "ada@northwind.dev",
      "data": &#123; "plan": "pro" &#125;
    &#125;'

<i data-astro-cid-esbfihks>→ Zed is on it.</i><span class="cur" data-astro-cid-esbfihks></span></code></pre><div class="cut" data-astro-cid-esbfihks><span data-astro-cid-esbfihks>✂ - - - - - - - - - - - - - - - - - - - - - -</span></div><div class="foot" data-astro-cid-esbfihks><span data-astro-cid-esbfihks>NO. 0001</span><span data-astro-cid-esbfihks>POSTMARKED · SOON</span></div></div></div></section><script type="application/ld+json">{"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","name":"What are behavior emails?","acceptedAnswer":{"@type":"Answer","text":"Emails sent because of what someone does, or stops doing, in your product. You write the rule in plain English, AI turns it into a rule and a draft once, and you check both before it runs. Sending is done by plain rules, never by AI. Behavior emails are on the Enterprise plan."}},{"@type":"Question","name":"Can I run Mailazy from Claude or ChatGPT?","acceptedAnswer":{"@type":"Answer","text":"Yes, on every plan. Add https://mcp.mailazy.com as a connector and log in. Ask for a newsletter, a report or a cleaned-up list. It previews everything and waits for your yes before it sends or deletes."}},{"@type":"Question","name":"Do I need an engineer to use Mailazy?","acceptedAnswer":{"@type":"Answer","text":"Once. Your engineers add one API call so your app can send events. After that, lists, templates, automations and newsletters all run from the dashboard. You can also import contacts from a CSV yourself."}},{"@type":"Question","name":"Where do the emails actually send from?","acceptedAnswer":{"@type":"Answer","text":"From your own SMTP provider, such as SendGrid, Mailgun, Postmark or Amazon SES. Your domain, your reputation. You set up SPF and DKIM at that provider."}},{"@type":"Question","name":"Can I run more than one product?","acceptedAnswer":{"@type":"Answer","text":"Yes. An organization holds any number of products. Each product keeps its own contacts, templates, settings and email history."}},{"@type":"Question","name":"What happens when someone unsubscribes?","acceptedAnswer":{"@type":"Answer","text":"They get a hosted page where they can leave one list or everything from you. The email also carries the one-click unsubscribe header. Blocked people are never emailed again, and we keep the contact."}},{"@type":"Question","name":"Do I get open and click numbers?","acceptedAnswer":{"@type":"Answer","text":"For newsletters, yes: open rate, click rate, top clicked links and per-recipient activity. Automation and event emails appear in Logs, but are not tracked for opens or clicks."}},{"@type":"Question","name":"Who is Mailazy for?","acceptedAnswer":{"@type":"Answer","text":"Product managers, growth and lifecycle marketers, and the engineers who support them, at B2B and B2C SaaS companies."}}]}</script><section class="faq" data-astro-cid-hemr5th4><div class="wrap grid" data-astro-cid-hemr5th4><div data-astro-cid-hemr5th4><span class="tag" data-reveal data-astro-cid-hemr5th4>Questions</span><h2 data-reveal style="--d:1" data-astro-cid-hemr5th4>Fair<br data-astro-cid-hemr5th4>questions.</h2><p data-reveal style="--d:2" data-astro-cid-hemr5th4>Don't see yours? Zed reads the docs so you don't have to.</p></div><div class="list" data-astro-cid-hemr5th4><details data-reveal style="--d:0" data-astro-cid-hemr5th4><summary data-astro-cid-hemr5th4>What are behavior emails?<i data-astro-cid-hemr5th4>+</i></summary><p data-astro-cid-hemr5th4>Emails sent because of what someone does, or stops doing, in your product. You write the rule in plain English, AI turns it into a rule and a draft once, and you check both before it runs. Sending is done by plain rules, never by AI. Behavior emails are on the Enterprise plan.</p></details><details data-reveal style="--d:1" data-astro-cid-hemr5th4><summary data-astro-cid-hemr5th4>Can I run Mailazy from Claude or ChatGPT?<i data-astro-cid-hemr5th4>+</i></summary><p data-astro-cid-hemr5th4>Yes, on every plan. Add https://mcp.mailazy.com as a connector and log in. Ask for a newsletter, a report or a cleaned-up list. It previews everything and waits for your yes before it sends or deletes.</p></details><details data-reveal style="--d:2" data-astro-cid-hemr5th4><summary data-astro-cid-hemr5th4>Do I need an engineer to use Mailazy?<i data-astro-cid-hemr5th4>+</i></summary><p data-astro-cid-hemr5th4>Once. Your engineers add one API call so your app can send events. After that, lists, templates, automations and newsletters all run from the dashboard. You can also import contacts from a CSV yourself.</p></details><details data-reveal style="--d:0" data-astro-cid-hemr5th4><summary data-astro-cid-hemr5th4>Where do the emails actually send from?<i data-astro-cid-hemr5th4>+</i></summary><p data-astro-cid-hemr5th4>From your own SMTP provider, such as SendGrid, Mailgun, Postmark or Amazon SES. Your domain, your reputation. You set up SPF and DKIM at that provider.</p></details><details data-reveal style="--d:1" data-astro-cid-hemr5th4><summary data-astro-cid-hemr5th4>Can I run more than one product?<i data-astro-cid-hemr5th4>+</i></summary><p data-astro-cid-hemr5th4>Yes. An organization holds any number of products. Each product keeps its own contacts, templates, settings and email history.</p></details><details data-reveal style="--d:2" data-astro-cid-hemr5th4><summary data-astro-cid-hemr5th4>What happens when someone unsubscribes?<i data-astro-cid-hemr5th4>+</i></summary><p data-astro-cid-hemr5th4>They get a hosted page where they can leave one list or everything from you. The email also carries the one-click unsubscribe header. Blocked people are never emailed again, and we keep the contact.</p></details><details data-reveal style="--d:0" data-astro-cid-hemr5th4><summary data-astro-cid-hemr5th4>Do I get open and click numbers?<i data-astro-cid-hemr5th4>+</i></summary><p data-astro-cid-hemr5th4>For newsletters, yes: open rate, click rate, top clicked links and per-recipient activity. Automation and event emails appear in Logs, but are not tracked for opens or clicks.</p></details><details data-reveal style="--d:1" data-astro-cid-hemr5th4><summary data-astro-cid-hemr5th4>Who is Mailazy for?<i data-astro-cid-hemr5th4>+</i></summary><p data-astro-cid-hemr5th4>Product managers, growth and lifecycle marketers, and the engineers who support them, at B2B and B2C SaaS companies.</p></details></div></div></section></main><footer class="night " data-astro-cid-jo6i4kqk><div class="stars" aria-hidden="true" data-astro-cid-jo6i4kqk><i style="left:0%;top:0%;animation-delay:0s;width:2px;height:2px" data-astro-cid-jo6i4kqk></i><i style="left:37%;top:53%;animation-delay:0.6s;width:3px;height:3px" data-astro-cid-jo6i4kqk></i><i style="left:74%;top:28%;animation-delay:1.2s;width:4px;height:4px" data-astro-cid-jo6i4kqk></i><i style="left:11%;top:3%;animation-delay:1.7999999999999998s;width:2px;height:2px" data-astro-cid-jo6i4kqk></i><i 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data-astro-cid-jo6i4kqk></i><i style="left:24%;top:26%;animation-delay:1.2s;width:3px;height:3px" data-astro-cid-jo6i4kqk></i><i style="left:61%;top:1%;animation-delay:1.7999999999999998s;width:4px;height:4px" data-astro-cid-jo6i4kqk></i><i style="left:98%;top:54%;animation-delay:2.4s;width:2px;height:2px" data-astro-cid-jo6i4kqk></i><i style="left:35%;top:29%;animation-delay:0s;width:3px;height:3px" data-astro-cid-jo6i4kqk></i><i style="left:72%;top:4%;animation-delay:0.6s;width:4px;height:4px" data-astro-cid-jo6i4kqk></i><i style="left:9%;top:57%;animation-delay:1.2s;width:2px;height:2px" data-astro-cid-jo6i4kqk></i><i style="left:46%;top:32%;animation-delay:1.7999999999999998s;width:3px;height:3px" data-astro-cid-jo6i4kqk></i><i style="left:83%;top:7%;animation-delay:2.4s;width:4px;height:4px" data-astro-cid-jo6i4kqk></i></div><div class="moon" aria-hidden="true" data-astro-cid-jo6i4kqk></div><div class="wrap top" data-astro-cid-jo6i4kqk><h2 data-reveal data-astro-cid-jo6i4kqk>Sweet<br data-astro-cid-jo6i4kqk>dreams<em data-astro-cid-jo6i4kqk>.</em></h2><div class="side" data-astro-cid-jo6i4kqk><p data-reveal style="--d:1" data-astro-cid-jo6i4kqk>Set up your first automation before your coffee gets cold.</p><div class="acts" data-reveal style="--d:2" data-astro-cid-jo6i4kqk><a class="btn dark" href="https://portal.mailazy.com" data-astro-cid-jo6i4kqk>Start free <span data-astro-cid-jo6i4kqk>→</span></a><a class="btn alt" href="/docs/" data-astro-cid-jo6i4kqk>Docs</a></div></div></div><div class="bed" data-astro-cid-jo6i4kqk><svg class="zed  " viewBox="0 0 340 270" role="img" aria-label="Zed, a sleepy envelope in a hammock"><defs><filter id="rough" x="-5%" y="-5%" width="110%" height="110%"><feTurbulence type="fractalNoise" baseFrequency="0.035" numOctaves="2" seed="4"></feTurbulence><feDisplacementMap in="SourceGraphic" scale="3.2"></feDisplacementMap></filter></defs><g filter="url(#rough)" stroke="#1b1b3a" stroke-width="4" stroke-linecap="round" stroke-linejoin="round"><!-- palm posts --><path d="M22 258 C26 190 18 120 30 44" fill="none" stroke-width="9"></path><path d="M318 258 C314 190 322 120 310 44" fill="none" stroke-width="9"></path><path d="M30 44 C6 30 -4 44 -6 58 M30 44 C54 26 70 34 78 52 M30 44 C28 20 40 8 56 6" fill="#7ed9b8"></path><path d="M310 44 C334 30 344 44 346 58 M310 44 C286 26 270 34 262 52 M310 44 C312 20 300 8 284 6" fill="#7ed9b8"></path><g class="sway"><!-- hammock --><path d="M32 62 Q170 210 308 62 Q170 150 32 62Z" fill="#ff6b5b"></path><!-- Zed --><g class="body" transform="translate(100 26)"><rect width="140" height="96" rx="12" fill="#fffdf5"></rect><path d="M4 90 L58 52 M136 90 L82 52" fill="none" stroke-width="2.5"></path><!-- flap (opens when awake) --><g class="flap"><path d="M0 8 Q0 0 8 0 L132 0 Q140 0 140 8 L70 56Z" fill="#ffc93c"></path></g><!-- stamp --><rect x="108" y="8" width="24" height="28" rx="2" fill="#7ed9b8" stroke-width="2.5" stroke-dasharray="3 3"></rect><path d="M114 28 l6 -12 l6 12Z" fill="#fffdf5" stroke-width="2"></path><!-- cheeks --><circle cx="30" cy="78" r="7" fill="#ff6b5b" stroke="none" opacity="0.55"></circle><circle cx="110" cy="78" r="7" fill="#ff6b5b" stroke="none" opacity="0.55"></circle><!-- sleeping face --><g class="asleep" fill="none"><path d="M36 70 q9 8 18 0 M86 70 q9 8 18 0"></path><ellipse class="breath" cx="70" cy="82" rx="5" ry="4" fill="#1b1b3a" stroke="none"></ellipse></g><!-- awake face --><g class="up"><circle cx="45" cy="68" r="10" fill="#fff"></circle><circle cx="95" cy="68" r="10" fill="#fff"></circle><circle data-pupil cx="45" cy="68" r="4.5" fill="#1b1b3a" stroke="none"></circle><circle data-pupil cx="95" cy="68" r="4.5" fill="#1b1b3a" stroke="none"></circle><path d="M58 82 q12 10 24 0" fill="none"></path></g></g><!-- hammock front lip covers Zed's lower edge --><path d="M50 72 Q170 156 290 72 Q170 214 50 72Z" fill="#ff6b5b"></path><path d="M84 100 Q170 152 256 100" fill="none" stroke-width="2.5" stroke-dasharray="2 9"></path></g></g><g class="zzz" font-family="Fraunces, serif" font-weight="700" fill="#1b1b3a"><text x="252" y="40" font-size="26">z</text><text x="272" y="16" font-size="34">z</text><text x="298" y="-12" font-size="44">Z</text></g></svg></div><div class="mega" data-astro-cid-jo6i4kqk><div class="wrap cols" data-astro-cid-jo6i4kqk><div class="brandcol" data-astro-cid-jo6i4kqk><img class="logo" src="/logo-white@2x.png" height="48" alt="Mailazy" data-astro-cid-jo6i4kqk><p data-astro-cid-jo6i4kqk>Email your whole team can run.</p><ul class="social" aria-label="Mailazy on social media" data-astro-cid-jo6i4kqk><li data-astro-cid-jo6i4kqk><a href="https://x.com/heymailazy" rel="me noopener" target="_blank" aria-label="Mailazy on X" title="Mailazy on X" data-astro-cid-jo6i4kqk><svg viewBox="0 0 24 24" aria-hidden="true" data-astro-cid-jo6i4kqk><path d="M17.8 3h3.1l-6.8 7.7L22 21h-6.2l-4.9-6.4L5.3 21H2.2l7.3-8.3L2 3h6.4l4.4 5.8zm-1.1 16.2h1.7L7.4 4.7H5.6z"/></svg></a></li><li data-astro-cid-jo6i4kqk><a href="https://www.linkedin.com/company/mailazy/" rel="me noopener" target="_blank" aria-label="Mailazy on LinkedIn" title="Mailazy on LinkedIn" data-astro-cid-jo6i4kqk><svg viewBox="0 0 24 24" aria-hidden="true" data-astro-cid-jo6i4kqk><path d="M4.98 3.5a2.5 2.5 0 1 1 0 5 2.5 2.5 0 0 1 0-5zM3 9.5h4V21H3zm7 0h3.8v1.6h.06c.53-1 1.84-2.06 3.78-2.06 4.04 0 4.79 2.66 4.79 6.12V21h-4v-5.1c0-1.22-.02-2.78-1.7-2.78-1.7 0-1.96 1.33-1.96 2.7V21h-4z"/></svg></a></li><li data-astro-cid-jo6i4kqk><a href="https://www.youtube.com/@heymailazy" rel="me noopener" target="_blank" aria-label="Mailazy on YouTube" title="Mailazy on YouTube" data-astro-cid-jo6i4kqk><svg viewBox="0 0 24 24" aria-hidden="true" data-astro-cid-jo6i4kqk><path d="M23 7.2a3 3 0 0 0-2.1-2.1C19 4.6 12 4.6 12 4.6s-7 0-8.9.5A3 3 0 0 0 1 7.2 31 31 0 0 0 .5 12a31 31 0 0 0 .5 4.8 3 3 0 0 0 2.1 2.1c1.9.5 8.9.5 8.9.5s7 0 8.9-.5a3 3 0 0 0 2.1-2.1 31 31 0 0 0 .5-4.8 31 31 0 0 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