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description: Mido is a live, decision-grade view of every market, competitor, brand, and product — built by Good Trouble, an applied AI lab. Meet the founders, our values, and open roles.
og:description: Simulate your GTM, track competitors, and see global user sentiment with Mido. Find high-ROI ways to improve every product metric across teams.
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og:site_name: Mido
og:title: Mido — See your launch before the world does.
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og:url: https://heymido.com/about
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twitter:description: Simulate your GTM, track competitors, and see global user sentiment with Mido. Find high-ROI ways to improve every product metric across teams.
twitter:image: https://imagedelivery.net/FH_ZwIDekqol_g83QfiSXg/c51785d9-1cce-4a00-a029-cf7ff411b000/w=1200,h=630,fit=cover
twitter:title: Mido — See your launch before the world does.
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[canonical-links]
https://heymido.com/about

[document-links]
/
About us: /about
About: /about
Blog Field notes & product updates: /blog
Blog → Field notes & product updates: /blog
Blog: /blog
Bluesky: https://bsky.app/profile/heymido.com
Careers: /about#open-roles
Contact Get in touch with our team: /contact
Contact → Get in touch with our team: /contact
Contact: /inquiries
DPA: /dpa
Get Started: /contact
Home: /
Introduce yourself: /contact
LinkedIn: https://www.linkedin.com/company/heymido
Open Roles Join the team: /about#open-roles
Open Roles → Join the team: /about#open-roles
Open Roles: /about#open-roles
Privacy: /privacy-policy
Product: /product
Read More →: /blog/on-clarity
Security Compliance & privacy: /security
Security → Compliance & privacy: /security
Security: /security
Startups Credits & support for founders: /startups
Startups → Credits & support for founders: /startups
Startups: /startups
Terms: /terms-of-service

[content]
Mido - About
Introducing Mido: an engine for clear decisions.
Read More
→
Home
Product
About
Resources
Learn
Blog
→
Field notes & product updates
Startups
→
Credits & support for founders
Company
Open Roles
→
Join the team
Security
→
Compliance & privacy
Contact
→
Get in touch with our team
Log in
Get Started
Home
Product
About
Resources
Learn
Blog
Field notes & product updates
Startups
Credits & support for founders
Company
Open Roles
Join the team
Security
Compliance & privacy
Contact
Get in touch with our team
Log in
Get Started
Our vision
Reimagining clarity.
Dear builder,
Think about what a product actually is. It's a stance on how some corner of life should work — how you play, how you learn, how you see the world, how you reach the people you love. We don't just use products anymore, we live within them.
Over the next few years the number of products competing for our attention will be 1000x more than today. Most will be built on guesses about what people actually need.
We're Good Trouble, an applied AI lab building engines for clear decisions. We spent years creating Mido: a world-scale system of record spanning games, apps, and software. Today, Mido helps AAA games publishers, startups, and Fortune-50 enterprises simulate launches, understand users, and stay ahead of the competition.
Our vision is to reimagine how builders and operators make decisions, so that the future we create for one another is shaped not by guesswork, but by understanding.
Arman Nobari
Co-founder & CEO, Good Trouble
Founders
Build with purpose.
We've helped build some of the world's most-used platforms, serving billions of users every month. Everywhere, the same truth held: knowing how to best serve your users is hard for every team. We set out to make clarity the default.
Arman Nobari
Co-founder & CEO
Core ML architecture, product design, and enterprise partnerships.
Anthony Gibson
Co-founder & CTO
Platform engineering, core infrastructure, performance, and systems scaling.
Join the team!
We're hiring for key roles to help change how decisions get made forever.
See open roles
Culture
How we work.
01
Integrity
We’re evidence-driven builders who deeply care about craft. Reliability and uptime matter just as much as UX and accessibility.
02
Curiosity
We reframe the brief, color outside the lines, and experiment beyond what was previously thought possible.
03
Velocity
The world isn’t waiting, so we move. We iterate quickly, learn fast, ship with conviction, and listen to the data.
04
Camaraderie
We’re in it together. We share the wins and the learnings as a team, and genuinely like the people we build alongside.
Open roles
Come build the world's product intelligence engine.
5 open roles
All
5
Engineering
1
Go-to-market
4
Software Engineer, Platform
Engineering
Remote · US / EU
Full-time
You build the platform the rest of the product stands on — the backend services and data infrastructure behind every simulation, competitive scan, and product analysis Mido runs. It is large-scale distributed-systems work, where latency, reliability, and the internal APIs other engineers rely on every day matter as much as the architecture beneath them.
Apply
GTM Engineer
Go-to-market
Remote · US / EU
Full-time
You build the automated systems and data pipelines behind our go-to-market, moving a buyer from first touch to account expansion. The role sits between RevOps, marketing, and data engineering — real engineering and data work, applied to revenue.
Apply
Developer Relations
Go-to-market
Remote · Global
Full-time
You help developers understand and use Mido — writing the docs and demos, giving talks, and answering questions in the places developers actually spend their time. You also carry their feedback back to the team building the product, so what you hear from the community shapes what we ship.
Apply
Account Executive, Enterprise
Go-to-market
Remote · US
Full-time
You own the enterprise sales cycle end to end, from first conversation to signed contract, with senior buyers at large publishers, studios, and brands. The work is consultative — long evaluations on high-stakes decisions — and you run the disciplined process that gets deals closed.
Apply
Account Executive, Mid-Market
Go-to-market
Remote · US
Full-time
You own the full sales cycle to fast-growing studios and software teams, from first conversation to close. These deals move faster than enterprise ones, so you run many at once, qualify quickly, and build the repeatable plays the rest of the team can use.
Apply
Don't see your role?
Introduce yourself
— we're always glad to meet sharp people.
Company
Product
About us
Careers
Contact
Learn
Blog
Startups
Security
Open Roles
Social
Bluesky
LinkedIn
© 2026 Good Trouble Labs
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Terms
