[metadata]
description: Cake Equity is rated #1 on G2. Explore free and paid plans for cap table management, equity incentives, and 409A valuations — built for startups at every stage.
google-site-verification: 67Kr6Ilpg7jM9SRqEviopZ0d-tDOYmN9KsZdWDwXIME
og:description: Cake Equity is rated #1 on G2. Explore free and paid plans for cap table management, equity incentives, and 409A valuations — built for startups at every stage.
og:image: https://cdn.prod.website-files.com/63ca0685daa2425d2057a7a8/6717d5852e68fa1d8bfb18bc_cakeequity-og.jpg
og:title: Cake Equity Pricing
og:type: website
twitter:card: summary_large_image
twitter:description: Cake Equity is rated #1 on G2. Explore free and paid plans for cap table management, equity incentives, and 409A valuations — built for startups at every stage.
twitter:image: https://cdn.prod.website-files.com/63ca0685daa2425d2057a7a8/6717d5852e68fa1d8bfb18bc_cakeequity-og.jpg
twitter:title: Cake Equity Pricing
viewport: width=device-width, initial-scale=1

[structured-data]
{"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Build suits companies managing cap tables and making founding equity grants. Team fits startups needing 409A valuations, attorney collaboration, and employee equity education. Pro serves scaleups with advanced compliance and reporting needs."},"name":"Which plan is right for me?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Anyone who currently holds securities in your company — shareholders, option holders, note holders, RSU and RSA holders, and warrant holders."},"name":"What is a stakeholder?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Yes, Team includes two 409A valuations (worth $3k). You may add a 409A to other annual plans for $1,500."},"name":"Is 409A included?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Yes, migrations are accurate whether moving from Carta, competing platforms, or spreadsheets. Full transfers are handled at no cost, with all rows reconciled. Most transfers complete within 3–5 business days."},"name":"Is migration free?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Cake is built primarily for startups, especially seed to Series A companies. Earlier-stage firms receive free access for up to 5 stakeholders."},"name":"Do you offer startup discounts?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"CSF companies receive custom plans with unlimited stakeholders. Contact Cake for setup details."},"name":"Do you have plans for Crowd Sourced Funding (CSF) companies?"}]}
{"@context":"https://schema.org","@type":"ItemList","itemListElement":[{"@type":"ListItem","name":"Cap Table Management","position":1,"url":"https://www.cakeequity.com/features/cap-table"},{"@type":"ListItem","name":"Equity Incentives","position":2,"url":"https://www.cakeequity.com/features/equity-incentives"},{"@type":"ListItem","name":"Equity Compliance","position":3,"url":"https://www.cakeequity.com/features/compliance"},{"@type":"ListItem","name":"409A Valuation","position":4,"url":"https://www.cakeequity.com/features/409a"},{"@type":"ListItem","name":"Pricing","position":5,"url":"https://www.cakeequity.com/pricing"}],"name":"Site Navigation"}
{"@context":"https://schema.org","@type":"WebSite","name":"Cake Equity","url":"https://www.cakeequity.com"}

[content]
Cake Equity Pricing
Product
Product features
Cap Table
Scenario Modeling
Founder Vesting
Warrants
Audit Log
Equity Incentives
Stock Options (ISO, NSO)
Restricted Stocks (RSU, RSA)
Equity Benchmarking
Employee App
Document scanner
Capital Raise
SAFEs
Convertible notes
Investor Relations
Compliance
409A Valuation
QSBS
New
ASC 718 / SBC Reporting
83(b) Election
Form 3921
Rule 701
Switch to Cake
Product Tour
Help Center
Solutions
Use cases
Founders
Finance Experts
Human Resource
Law Firms
Investors
Help Center
Resources
Learn
Blog
Guides
Events
Templates
Tools
Changelog
Cake love
Customer stories
Who we are
About Us
Legal Hub
COMPARE
Cake vs. Carta
Cake vs. Pulley
Cake vs. Spreadsheet
Help Center
Customers
Pricing
Sign up for Beta
Login
Book a demo
Get started free
Login
Book a demo
Get started free
Growth-friendly pricing,
‍
no complexity
4.8/5
G2 ratings (130+ reviews)
10K+
Customize your plan
United States
Canada
Australia
New Zealand
Singapore
United Kingdom
Brazil
Germany
Estonia
Hong Kong
India
Ireland
Israel
Lithuania
Netherlands
Norway
Portugal
Saudi Arabia
Spain
Switzerland
Cap table size
How would you like to pay?
Yearly
Quarterly
Save
Additional 409A Valuation?
Yes
No
(Team & Pro includes 409A)
Add on QSBS?
Yes
No
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Free
For founders,
Pre Team
$0
Always free
No credit card required
5 Stakeholders included
Access to Starter & Growth features
Includes cap table, stock options, and SAFE notes
Build
Cap Table essentials for
Pre Seed
$
1000
annually
Save 10%
Start free
No credit card required
25 Stakeholders included
Cap Table Management
SAFE & Con notes
Shareholder vesting
Templated Stock option grants
Board approal flow
Equity benchmarking
Fundraising modelling
Integrated e-signing
My Cake private access for shareholders
Two-way team & investor comms
+
$
1
per additional stakeholder
Team
Most popular
Annual only
Compliant offers for
Seed & Series A
$
2750
annually
Save 10%
Start free
No credit card required
All Starter Plan +
40 Stakeholders included
Audit-ready 409A valuation
Incentive Plans (Stock Options, RSUs, RSAs)
Full contract editor (SAFEs, Convertibles, Options, RSUs & RSAs - customise with your attorney)
Legal templates for Stock Options (C-corp only)
Integrated options exercising
Warrants
Team equity benchmarks
My Cake portal for employees
Free basic migration
+
$
5
per additional stakeholder
Pro
Annual only
Audit-ready reporting for
Series B+
Custom
Book a demo
Discounted rates for large cap tables
All Plans +
409A Valuation
ESS reporting
Share-based payment reporting
Stock-based compensation reporting
3921 reporting
Rule 701 tracking
International options pools
Bare trusts
Point-in-time reporting
Multi-factor authentication (2FA)
Managed migration & priority support
409A Valuations available
Add on to any plan for only $1,500 (using toggle above). Available to add on any time.
Switch from Carta or a sheet in under a week.
Human in the loop migration included with every Cake plan.
1
Upload your Cap Table.
Accurate data matching.
2
A human reviews it.
Optional free call.
3
See your cap table in Cake.
Before you pay.
Get started
Book a demo
Ranked #1 on G2 for ease of use and customer satisfaction
Trusted by 10,000+ fast growing companies
Need help to choose?
View our comparison table below or get in touch
Compare plans
Build
Team
Pro
Cap Table
Cap Table management
SAFEs & convertible notes
Fundraising modelling
Founder share vesting
Share class management
Share certificates
Transfers, repurchases, share splits
Warrants
SPVs
Date-based reporting
Equity Incentives
Equity grants (ISO, NSO, RSU & RSA)
Board grant approval work flows
Automated vesting & notifications
Company approve & sign work flows
Integrated equity document e-signing
Employee / Advisor grant benchmarks
Custom contract editor (variables, branding & terms)
Stock options exercising flow
Cross-boarder incentive plans
Private Stakeholder Portal (My Cake)
Stakeholder access to My Cake
Employee Education & Calculators
Compliance
409A valuation
Add on
2 p/y
2 p/y
QSBS
Add on
Add on
83B elections & reminders
Board approvals & director's resolutions
Form 3921 reporting
Rule 701 tracking
ASC718 stock-based comp reporting
Support
Customer support
(Email, chat, calls)
(+ Dedicated Slack channel)
Migration
Secure from the start
Frequently asked questions
Which Cake plan is right for me?
Cake is built for founders at every stage, from your first SAFE to your most complex round. Your first 5 stakeholders are always free.
Build
is for companies getting their cap table in order; tracking SAFEs, running fundraising scenarios, and managing early equity grants.
Team
is for startups fundraising at scale, collaborating with attorneys, and issuing employee equity. 409A valuations included.
Pro
is for companies that need stock-based compensation reporting, compliance monitoring, and more advanced reporting requirements.
What is a stakeholder?
Anyone who currently holds securities in your company - shareholders, option holders, note holders, RSU and RSA holders, and warrant holders.
Is 409A included?
Yes! Team includes two 409As (worth $3k). You can also add a 409A to any other annual plan for only $1,500.
Is migration free?
Yes, and it's accurate. Whether you're moving from Carta, another platform, or a spreadsheet, we handle the full transfer for free. Every row is reconciled—SAFEs, option grants, vesting schedules—and you verify everything is right before we switch you over. Most migrations complete in 3-5 business days.
Do you offer startup discounts?
For companies at an earlier stage, Cake is free for up to 5 stakeholders.
Do you have plans for Crowd Sourced Funding (CSF) companies?
CSF companies get a custom plan with unlimited stakeholders. Contact us to get set up.
150 Horizon Ave. Venice, CA 90405, United States
ABOUT
About Cake
Customer Stories
Become a Partner
Legal & Privacy Hub
Trust Center
Help Center
PRODUCT
Cap table
Equity incentives
Stock options
Capital raise
409A valuation report
Employee motivation
Equity benchmarking
LEARN
Blog
Guides
Events
Changelog
Cake vs Carta
Cake vs Pulley
RESOURCES
Employee stock options
Equity grants for startups
Startup stock options
Advisory shares
Founder shares
409A valuation
QSBS
Privacy
Terms & Conditions
© All rights reserved 2025
|
Privacy Policy
LEgal Hub
